Facebook Testing Audio Alert For Notifications

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Facebook has confirmed to AllFacebook that they are testing a new audio alert feature on Facebook, where a sound is made when new notifications are available. Samuel Junghenn founder of Digital Marketing Agency Think Big Online says this test may not be well received by users.

The aim of this kind of integration of sound with actions is to draw people back into Facebook and keep them engaged for a longer period of time.

Facebook has confirmed to AllFacebook that they are testing a new audio alert feature on Facebook, where a sound is made when new notifications are available. Samuel Junghenn founder of Digital Marketing Agency Think Big Online says this test may not be well received by users.

“A lot of Facebook users are accessing it while at work and tones or sounds played by being on the page may not be well received, especially in work places where Facebook is frowned upon.” Said Mr Junghenn.

According to the AllFacebook report the test of this feature also includes an ability to disable sound notifications in a users preferences. The sound would essentially be played each time a new notification is received.

“The aim of this kind of integration of sound with actions is to draw people back into Facebook and keep them engaged for a longer period of time. A nifty idea by Facebook and it will be interesting to see user reactions to this new tested feature.” Said Mr Junghenn.

Sean Ludwig from Venture Beat first found this new feature when he was randomly selected and given access to the feature for a few days. After he announced the feature it was then confirmed my Manager of Corporate Communications Meredith Chin. Ms Chin said the sound was currently testing and it was not known if this would be made a feature available to all Facebook users.

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Alisa Phanchalad