The Factory Agency Signs Celebrity Fitness Expert Larysa DiDio

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The Factory Agency, a Southern California based specialized sports and entertainment agency, announced this month that Celebrity Fitness Expert Larysa DiDio has signed with the company for marketing representation.

Larysa with The Hudson Valley Renegades hosting "Fitness on the Field'

Larysa is passionate about developing specialty fitness programs to help those in need and is currently working on several projects in order to do just that.

The Factory Agency (TFA), a Southern California based specialized sports and entertainment agency, announced this month that Celebrity Fitness Expert Larysa DiDio has signed with the company for marketing representation. Larysa is a celebrity trainer, author, nutrition consultant and health ambassador for women’s and kid’s fitness, who inspires everyone to “Rock What They’ve Got!”

“I’m thrilled to be partnering with such talented managers who will support and assist in bringing awareness to my message and vision to help others. I have searched for the perfect partners whose mission statement paralleled mine and I chose The Factory Agency for their knowledge, expertise, and conscientiousness. I’m excited to be jumping into the future with this team,” said Larysa upon signing with TFA .

“The Factory Agency is elated to partner with Larysa DiDio., says Managing Partner of The Factory Agency Jeremy Snyder. “We look forward to enhancing Larysa's brand and helping to drive awareness to her initiatives through brand endorsements, speaking engagements and media campaigns. Larysa's mission to promote living a healthy active lifestyle is one that we believe in strongly.”

Larysa is passionate about developing specialty fitness programs to help those in need and is currently working on several projects in order to do just that. She is the founder of "The Most Awesome Race," an adventure race for families and is working with Minor League Baseball to develop an anti-childhood obesity campaign. The campaign commenced this August when Larysa teamed with The Hudson Valley Renegades to host “Fitness on the Field.” Larysa has also partnered with Reebok Sports Club LA and SELF magazine to host "Operation Sweat" on December 9th in benefit of All Hands Volunteers and those affected by Hurricane Sandy. For more information on "Operation Sweat" visit http://www.Facebook.com/OperationSweat.

About Larysa

Larysa DiDio is a celebrity personal trainer and fitness author. With over 20 years experience in helping celebrities, Olympians, professional athletes as well as moms, dads, and kids meet their health and fitness goals. Also an accomplished writer, Larysa has provided exciting articles and content for national and trade publications as well as blogs and websites. She owns a fitness facility in Pleasantville, NY called PFX – one of the first gyms ever to offer classes specifically tailored to kids. Larysa spends time at schools, hospitals, wellness seminars, and on television motivating and inspiring others to live a healthy, active lifestyle. Though incredibly proud of her professional accolades, Larysa’s biggest accomplishments are found at home where she is mom to Nicholas, 12, and Isabella, 8. For more information about Larysa and her initiatives visit http://www.larysadidio.com.

About The Factory Agency

The Factory Agency is a specialized sports and entertainment agency helping their clients develop a holistic brand that connects each phase of their lives to pain a cohesive, lasting image. By focusing on the five pillars of brand development – professional career, philanthropy, business interaction, resources/infrastructure, and public exposure – and tying each component together to reinforce an overarching message, TFA shapes clients’ desired brand image and develops a plan to monetize the opportunities through the vast network of corporate, media, and personal relationships. For more information visit http://www.factory-agency.com

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Tiffany Weatherman
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