Telematics Update: Content and Apps for Automotive USA 2012 Hits Record OEM Attendance

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In just 7 days, 200+ executives from leading companies in automotive infotainment will head the Content and Apps for Automotive USA 2012 Conference in (San Diego, CA, December 4-5) to develop a strategy for auto-centric content to captivate the automotive consumer.

Automotive Content & Apps: The Future of Connected Cars

This year’s conference will see the largest ever turnout of OEM representatives. As consumers demand more intelligence and connectivity in their cars, the automakers will aim to seize the opportunity for brand differentiation to drive sales. Senior figures from companies such as Mercedes- Benz, Volvo, Honda, Volkswagen, Toyota, John Deere, KIA, Fisker, Nissan, General Motors, Chrysler and Hyundai have confirmed their attendance for next week’s conference.

Precksha Saksena-Sood, Managing Director of Telematics Update noted, ‘We know the importance of this vertical to the automakers, as it draws many comparisons to the CE market and the smart phone domain. When two pieces of hardware deliver similar performance levels the consumer will look for added functionality and applications to make a purchasing decision’. She went on to explain that, ‘There will be lessons learnt from the mobile industry. Now is the time for the automakers to align with the innovators in this space, deliver the best in-vehicle experience to the consumer and lead, not chase the market’.

The Largest Gathering for In-Vehicle Apps and Telematics

The Content and Apps for Automotive USA 2012 Conference & Exhibition will gather the leaders and innovators in this fascinating vertical. 200+ industry figureheads will meet for executive level networking and crucial business strategy and technology discussions set to develop the automotive apps ecosystem. This forum will be the platform to create new professional relationships across the industry and enable businesses to reach their goals in automotive apps.

Hear from Leading Companies in the Automotive Apps Space:

“This is a recommended event for all creating and supporting automotive content and applications. I was able to get up to speed quickly on the hot topics and future concerns of the industry” – Microsoft

“I'm fairly new to the industry, coming more from mobile and didn't know what to expect. I was blown away with the activity in the space and met people with whom I am doing deals right now. What more could you ask for?” – Waze

“Content and Apps for Automotive conference provides a unique forum for content providers, mobile device manufacturers, wireless carriers, in-vehicle device manufacturers, and vehicle manufacturers to create next generation of vehicle infotainment solutions” – Alpine

Content and Apps for Automotive USA 2012 (San Diego, CA, December 4-5)

An independently researched program and a world renowned collection of more than 30 expert speakers including Honda, Microsoft, Facebook, Nokia, Mercedes-Benz, Toyota, USDOT and KIA will address key issues in the development of content and apps for automotive. Topics include:

  • Impending legislation handed down from the USDOT for driver distraction
  • Solutions to suit new cloud-based technologies and captivate a new realm of consumers
  • How vehicle-centric apps can be used to create compelling auto-focussed offerings and transform CRM
  • Assess the impact of HTML5 on IVI and in-vehicle content for the generation of automotive apps

For the speaker line-up, a sample of registered attendees and detailed agenda visit the website:

Register before passes sell out:

Or, contact the Telematics Update team at content(at)telematicupdate(dot)com

For more information contact the Conference Director on the details below:

Andrew Pym
Conference Director | Telematics Update
apym(at)telematicupdate(dot)com | +44 (0) 207 375 7599

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