Sales Maximization Firm Verde Martin names John Begley as Sales Auditor

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Entrepreneur and business expert John Begley brings more than 30 years of deep experience in entrepreneurship, hospitality, sales and marketing to sales analysis firm Verde Martin to help customers with sales maximization through sales audits.

"The addition of a talented entrepreneur like John enables us to enter new service niche markets that have a need for sales consulting and sales support."
--Jill Slupe, Verde Martin CEO and Founder

Verde Martin, a sales maximization consulting firm based in Chicago and Omaha, today announced the company has recruited entrepreneur and business expert John Begley as a new sales auditor. The addition of Begley to the Verde Martin sales audit team is a result of the company’s continuing growth in the Midwest and throughout the United States. Begley will be responsible for conducting sales audits for businesses to identify sales needs, gaps and opportunities, as well as designing custom programs to increase sales.

“As awareness of Verde Martin sales maximization services continues to grow, the addition of a talented entrepreneur like John enables us to enter new service niche markets that have a need for sales consulting and sales support. We're excited to have John aboard to help move Verde Martin to the next level of service for our customers who are looking to evolve their sales process,” CEO and Founder Jill Slupe said.

A native of Omaha, Begley’s career has revolved primarily around the hospitality industry. He has participated in numerous restaurant start-ups, a manufacturing and wholesale beverage business, and a geothermal HVAC company. Most notably, as a founding partner in Upstream Brewing Co., he was instrumental in helping create one of the most successful restaurants in Omaha.

Begley’s focus and expertise lie in operational performances, brand identity, marketing, incremental sales opportunity, and niche awareness.

“John’s intuitive understanding of how a variety of industries can create opportunities for added value outcomes intrinsically lines up with Verde Martin’s Sales Audit process,” Slupe said. “This makes him a key addition to our company’s sales audit and sales maximization team.”

For more information, contact Jared Spence at 402. 203.1989 or by email at

About Verde Martin
Verde Martin is a sales acceleration firm that helps businesses find revenues, savings, efficiencies, and profits in the sales process. Verde Martin has helped more than 100 businesses accelerate sales, improve employee engagement, reduce cost and increase market share through Verde Martin coaching, events and educational materials. To learn more, visit

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