"Our main priority at SEO Consult is to ensure that all the content that our staff produce is both effective in gaining hits and in ranking performance, but also that it is of the highest quality.” Matt Bullas, Managing Director of SEO Consult®
Cheshire, United Kingdom (PRWEB UK) 30 November 2012
SEO Consult®, a leading search engine optimisation agency based in the North West of England, is in agreement with Google’s recent comments that outline how short content can still rank effectively on the search engine website.
In a recent Google Webmaster Help discussion John Mueller, a representative from the web giant, discussed how there is a common misconception that content on websites must be 500 words in length in order to rank effectively. Although more words on a page can help sites and businesses to climb the rankings, Google takes into account factors such as site traffic and user interaction as to which page a specific link will appear upon searching.
Mueller was keen to stress that well written, unique content can help to improve rankings, even if it may be half the length of the traditional 500 words that SEO experts and enthusiasts assume is necessary. Large numbers of comments from web users as well as other factors are extremely effective, as Google will recognise that that particular piece of content is likely to be relevant to the search term it ranks for.
Although each piece of content for their clients has its own unique requirements, SEO Consult® are trying to work in-line with Google to ensure high performance by producing content that isn’t necessarily 500 words in length, but is of better quality to help their clients sites perform more effectively.
“We understand that there is a general assumption that in order for content to rank, a strict word count of 500 words is required in order for it to experience any significant numbers in traffic. Our main priority at SEO Consult is to ensure that all the content that our staff produce is both effective in gaining hits and in ranking performance, but also that it is of the highest quality,” said Matt Bullas, Managing Director of SEO Consult®. “We work closely with Google and their guidelines to ensure that all of our work adheres to their best practice, which enables us to provide the best service to our clients.”
For more information about the search engine optimisation services that SEO Consult® offer, visit their website http://www.seoconsult.com or call 0845 205 0292.
About SEO Consult®:
Based in Hooton, Cheshire and with an office in central London, SEO Consult® is the specialist search engine optimisation division of leading internet marketing company Click Consult. Established in 2003, Click Consult is a provider of Search Engine Marketing (SEM) solutions. It employs over 100 members of staff and works with both small businesses as well as with some of the most respected large companies in the UK. The services that they offer include PPC Campaigns, Social Media Marketing, Mobile Web Builds and Marketing, Web Design, Reputation Management and SEO.
Contact SEO Consult®:
Unit B1, Willow House,
Oaklands Office Park,
Hooton Road, Hooton,
Tel: 0845 205 0292
Email: pr (at) clickconsult (dot) com