Cendyn's MeetingLouisville.com Sells Louisville, KY for Meetings/Conventions, Increasing Revenue for Participating Venues and Hotels

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Recently Launched Website Gives Meeting Planners Option to Book Multiple Properties

We have been very impressed with Cendyn’s professionalism and superior industry know-how

To distinguish and sell Louisville, KY as a premier location for meetings, conventions and events, Cendyn recently launched MeetingLouisville.com. Cendyn, a full-service digital marketing agency specializing in turnkey solutions that drive bottom line results for the travel and hospitality industries, was asked by Al J. Schneider Company to design and build a site specifically for meeting planners. Cendyn worked with Al J. Schneider Company to create the comprehensive website to increase RFPs for Louisville’s convention, meeting and event spaces.

The website allows meeting planners to decide which properties are best suited toward their clients’ needs. Meeting planners can submit RFPs for Galt House Hotel, Crowne Plaza Louisville Airport, Kentucky Exposition Center, Kentucky International Convention Center, KFC Yum! Center and The Kentucky Center for the Performing Arts.

Features Cendyn incorporated into MeetingLouisville.com include:

  •     Meeting Planner Toolkit with facts, photos/videos, transportation, promotion, testimonials, itineraries
  •     Map of Louisville featuring conference centers and attractions
  •     Community calendar/list of citywide events
  •     ePostcards
  •     Special offers for meeting planners
  •     “What’s Your Event?” page, directing meeting planners to venues/hotels suited toward clients’ specific needs
  •     “Why Louisville?” page

To drive traffic to the website, Cendyn designed a page offering a $5 Starbucks gift card to the first 500 users who submitted RFPs. Additionally, one user was chosen to win a $1,000 Visa gift card.

Since Cendyn launched MeetingLouisville.com, the website has delivered exceptional results, including having over an 85% new visitor rating over the last four months, and it continues to drive business to all venues and hotels featured.

“We have been very impressed with Cendyn’s professionalism and superior industry know-how,” said Rita Stephenson-Reedy, Corporate Marketing Director for the Al J. Schneider Company which operates the Galt House Hotel and Crowne Plaza Louisville Airport. “The final result was exactly what we were looking for in a meeting and convention focused website.”

“We designed MeetingLouisville.com to be a win-win for all parties involved,” said Cendyn President Charles Deyo. “Unique in that it is not driven by one facility, the website is an extraordinary revenue generator for all venues and hotels featured.”

About Cendyn:
Established in 1996, Cendyn is a full-service agency specializing in turnkey solutions that drive bottom line results for the travel and hospitality industries. Founded by hoteliers and marketing professionals, Cendyn’s proven strategies and innovative Marketing, Sales, Reservations and CRM solutions raise online visibility, revenue and ROI for more than 14,000 hotels and travel destinations worldwide. Clients include: Starwood Hotels & Resorts, Ritz-Carlton Hotel Company, Hyatt Hotels and Resorts, Hilton Worldwide, Marriott, and other chains and independent properties and hotel companies such as Trump Hotel Collection, The Breakers, The Broadmoor and Denihan Hospitality. For more information, please call 866-625-4518 or visit http://www.cendyn.com.

About MeetingLouisville.com:
MeetingLouisville.com is designed specifically for the meeting planner. It provides all the information meeting planners need to plan a meeting or convention in Louisville, Ky. MeetingLouisville.com includes information on what Louisville has to offer, building maps and meeting space diagrams, itinerary ideas, promotional materials and support, and much more.

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Ashley Mynchenberg
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