We want to show consumers that ethics and style go hand in hand.
Boston, MA (PRWEB) December 04, 2012
The digital source for eco-fashion and sustainable living has released their first digital gift guide: the Magnifeco Holiday Gift Guide. At just 24-pages, the small curated guide is a sample of what the blog offers in its daily posts: eco-gifts for kids, eco-friendly items for the person who has everything plus ethical fashion ideas for the ethical man/woman who loves to 'holiday.'
Publisher Kate Black states, "The magnifeco blog itself has 1,000 posts of ethical fashion, and eco-friendly beauty and home ideas, but we wanted to create a small, curated guide to reach consumers not yet acquainted with how stylish ethical holiday shopping can be."
The guide also includes an interview with fairtrade pioneer and founder of UK fashion retailer People Tree, Safia Minney plus quotes from various ethical fashion designers on what 'eco-fashion' means to them.
"The global, socially-conscious consumer* is a growing segment for many retailers, " continues Black. "And we want to show those consumers that ethics and style go hand in hand."
Where ethics meets aesthetics, Magnifeco.com is the digital source for eco-fashion and sustainable living.
Dedicated to bringing together ethical designers and conscious consumers from all corners of the globe, Magnifeco.com publishes stories about small artisans and corporate retailers who are focused on producing garments or products in ways that won't harm the earth, yet still offer stunning visual appeal and longevity.
Every aspect of the business is focused on visual appeal, longevity and ethics. It defines what the brand stands for, ensuring consistency with readers, advertisers and stakeholders.
Kate is available for interview or consultation. Editors are encouraged to refer to magnifeco.com to compile ethical gift guides or contact the magnifeco team for help.
*From Nielsen Identifies Attributes of the Global, Socially-Conscious Consumer (Mar. 2012)