Online Farmers Market Colle Responds to Family Farm’s Efforts after Arsenic was found in Rice

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Colle Farmers Market responds to an article published by the New York Times regarding the Lundberg Family Farms reaction after lab tests find inorganic arsenic in rice.

On December 4, Colle Farmers Market, an organic farmers market community, responds to the action taken by an organic farm in California after studies found arsenic in rice.

According to a recent New York Times article, Lundberg Family Farms is going into their fourth generation of family ownership. The article reports that they have also embraced organic farming; “seventy percent of the farm’s sales are organic products and the other 30 percent are ‘eco-farmed’, meaning no fumigants are used and the company limits the use of herbicides and pesticides.”

But now, the article reports that the Lundberg family has to deal with a new dilemma. Recent lab tests conducted by Dartmouth and published in Consumer Reports found inorganic arsenic content in rice. Although the reports did not target Lundberg Family Farms specifically, the family is still concerned about what this could mean for the future of their business, and has been doing all they can to control the damage, reports the New York Times.

The article states that Lundberg Family Farms “has 225 employees and 5,000 acres of farmland.” In addition, the article reports, “It sells 17 varieties of rice and more than 150 products made from rice, and it produces more than $50 million in annual revenue.” Needless to say, the business has a lot on its shoulders.

The New York Times reports that Lundberg Family Farms considered a few different options, and in the end decided to post a video on their website explaining their efforts to keep their products safe.

Colle Farmers Market, an online farmers market community, responds to the article, applauding the family’s efforts to continue to embrace organic farming and let people know that this is the best possible way to keep dangerous chemicals such as arsenic out of food products.

Colle is an E-Commerce enabled farmers market community that is passionate about sustainable consumption and responsible conservation. The Colle movement is dedicated to connecting natural product vendors, organic farmers and all consumers who live an organic and natural lifestyle with the ultimate goal of creating more sustainable farming and consumerism.

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Scott Darrohn
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