Bose® Sound System and Active Noise Cancellation Technology Enhance the 2013 Buick Encore Luxury Crossover

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The all-new 2013 Buick Encore luxury small crossover vehicle includes an available Bose sound system and Bose technology for reducing unwanted engine noise in the cabin.

Today, Bose announces that the all-new Buick Encore luxury small crossover is available with an optional Bose sound system, and -- for the first time in a Buick -- Bose technology for reducing unwanted noise in the vehicle cabin.

The Bose® sound system, custom-engineered for the Encore’s interior, provides driver and passengers with a spacious, lifelike listening experience. Bose Active Noise Cancellation technology, integrated into every Encore, allows Buick to target and reduce unwanted engine and powertrain noise in the cabin -- while preserving the crossover’s desirable sound characteristics.

The Bose Sound System for the Buick Encore
Bose engineers teamed with Buick early in the vehicle’s development to create the Bose system. Using proprietary tools and techniques, Bose strategically placed high-performance, acoustically tuned speakers throughout the Encore to ensure an exceptional listening experience for every seating position.

A lightweight Richbass® woofer, housed in a customized enclosure, is beneath the vehicle’s rear load floor to avoid taking up valuable cargo space. The Bose Richbass woofer is compact but powerful, and at just 5.25 inches in diameter, it delivers the deep performance of a larger speaker without the added weight or size of comparable offerings.

The Bose sound system also features two 1-inch tweeters, one in each A-pillar; two 6.5-inch woofers, one in each front door; and two 5.25-inch wide-range speakers, one in each rear door. System electronics include a Bose digital amplifier with six channels of custom equalization and digital signal processing to deliver music that is clear, full and detailed, and natural sounding speech without distortion.

Refined Cabin Experience: Bose Active Noise Cancellation
Bose Active Noise Cancellation (ANC) is a lightweight and efficient solution to in-vehicle sound management available only from Bose, helping car makers limit costly and less precise mechanical approaches to noise reduction. Programmed specifically for the Encore, Bose ANC gathers information from the engine, while strategically placed microphones in the cabin monitor powertrain noise. When targeted frequencies are identified, an acoustically opposite signal is produced by the audio speakers to cancel the unwanted sound. And it operates continuously, whether the audio system is on or off. The result is a quieter ride, with a signature sound only found in the Encore.

More information about Bose automotive sound systems can be found at More information on Bose Active Noise Cancellation technology is available at

About Bose Automotive Systems
In 1982, Bose engineers created the world’s first factory-installed premium sound systems for General Motors luxury automobiles. Unlike conventional or aftermarket automotive systems, these Bose systems were specifically designed and tuned for the particular model in which they were installed, and helped transform the automobile from a hostile listening environment into a haven for music enjoyment.

Since then, Bose has developed proprietary speaker designs, advanced amplification and signal-processing technologies, and exclusive analysis and design tools for automotive sound systems, all based on a heritage of research and innovation.

Today, Bose automotive sound systems are recognized around the world as the industry benchmark for performance and customer satisfaction.

About Bose Corporation
Bose Corporation was founded in 1964 by Dr. Amar G. Bose, professor at the Massachusetts Institute of Technology. Today, the company is primarily known for acoustics; however, its research has resulted in products for non-audio fields. Bose inventions have improved the performance of:

  •     Loudspeakers
  •     Home entertainment systems
  •     Automotive music systems designed for the interior acoustics of each car model (first introduced by Bose)
  •     Noise-reducing headsets for pilots and the public (first introduced by Bose)
  •     Sound in public spaces
  •     The production of sound for musicians requiring electronic amplification of their instruments
  •     Materials testing and durability simulation instruments for biomedical, industrial and commercial applications
  •     Driver suspension systems for heavy-duty trucks

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Kevin Doak
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