The Bon-Ton Stores Donates $156,000 to the American Red Cross for Hurricane Sandy Relief Fund

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Donations Came from Annual Community Days Fundraising Effort

Bon-Ton presents check to Red Cross

The Bon-Ton Stores, Inc., (NASDAQ: BONT) which operates Bon-Ton, Bergner’s, Boston Store, Carson’s, Elder-Beerman, Herberger’s, Parisian and Younkers stores, is thrilled to announce that their Community Days fundraising effort raised $156,000 for Red Cross/Hurricane Sandy Relief Fund.

Pictured are Charley Shimanski, Senior Vice President of Disaster Services for the American Red Cross, Christine Hojnacki, Vice President of Promotions and Publicity for the Bon-Ton Stores, Inc. and Jill Troutman, Regional Chief Development Officer-Central PA Region for the American Red Cross.

Thousands of non-profit groups signed up to sell $5 savings booklets, which contained over $400 in savings on in-store and online merchandise to be used during the Bon-Ton Community Days event on November 9 and November 10. 100% of the $5 booklet donation is retained by the organizations. In light of the destruction of Hurricane Sandy, customers were given the option to designate their donation to local participating groups or to the American Red Cross.

About The Bon-Ton Stores, Inc.
The Bon-Ton Stores, Inc., with corporate headquarters in York, Pennsylvania and Milwaukee, Wisconsin, operates 273 department stores, which includes 11 furniture galleries, in 24 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner’s, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger’s and Younkers nameplates and, in the Detroit, Michigan area, under the Parisian nameplate. The department stores offer a broad assortment of national and private brand fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. For further information, please visit the investor relations section of the Company’s website at http://investors.bonton.com, Facebook.com/BonTon, Twitter: @BonTon.

FOR MORE INFORMATION CONTACT:
Casey Sharbaugh
Lividini & Co.
casey(at)lividini(dot)com
212 252 8881

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Christine Hojnacki
Bon-Ton Stores
(414) 347-5329
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