we are quite a new company and wanted to find a local marketing company...
Basingstoke, UK (PRWEB UK) 6 December 2012
Marketing companies in Portsmouth do vary both in their size and their experience, which is why Marketing Quotes was contacted to help find a local marketing agency that has IT experience. Marketing Quotes were asked to help locate a local marketing agency that had experience in doing marketing for IT companies.
A spokesperson from the IT company commented 'we are quite a new company, and wanted to find a local marketing company, rather than one that is based in London or wherever. We felt that relationship is key and there is more control when using a local agency, they are less likely to hide behind e-mail knowing they never have to meet us face to face and justify the results for the money we pay. We felt that having a marketing company that knew the IT sector would also be good, as they should be able to get us results quicker. Intially we were considering using one of the PR agencies in Portsmouth to help us with our media image, but also needed a website re-design at the same time, so Marketing Quotes advised talking to a full service marketing company. We were put in touch with 4 local agancies, and have selected one to work with. We have high expectations as this is the first time we have used a marketing agency, so it is quite a gamble for us.'
Anne Richards (who works with Marketing Quotes) added 'many small businesses are sceptical about marketing companies, not knowing how they will perform or what results will come from their marketing campaigns. Many feel it is like paying for the emperors new clothes in many ways, and being given feedback that the campaign is going well (when in fact there are no results). The client initially contacted us about PR and also looking for quotes from website designers in Portsmouth, however we felt it best them talking to a more 'well rounded agency', one that had a number of marketing skills under one roof, to provide a broader support in the long term. After talking to several local agencies, they have appointed one that they are due to start working with in the new year.'
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