Sean Sullivan San Francisco Real Estate New Construction: 300 Ivy, Hayes Valley, Has Broad Appeal

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New construction at 300 Ivy in Hayes Valley, San Francisco appeals to many buyers because of its central location and intelligent amenities and features, including a living roof garden.  Designed by architect David Baker and Partners, the development will feature a wide selection of unit sizes and types Construction began in Spring of 2012 and pre-construction sales are expected to begin in February-March of 2013.

New construction in Hayes Valley is rare and I've seen a broad spectrum of buyer profiles interested in this building.

Just a few years ago, buyers in Hayes Valley would likely be younger singles or couples commuting to the Peninsula and Silicon Valley.  Today, the rare new construction at 300 Ivy is seeing broad appeal across the demographic spectrum, including empty nesters, upsizers, downsizers and first time buyers.  More prospects work in the city or neighborhood and are attracted to living in a true neighborhood and walking or taking a short transit ride to work.  Hayes Valley is the San Francisco neighborhood bordered by the Western Addition around Hayes Street and adjacent to the Van Ness performing-arts district.

According to SFGate, the success of Hayes Valley's current commercial district ultimately benefited from the removal of the Central Freeway which was damaged by the 1989 earthquake.  Shortly after the the freeway was dismantled, commerce began moving into the area, which helped change the neighborhood for the better.  Hayes Valley retains a sense of place and a universal appeal, making it an inviting destination for tourists and residents alike for a unique shopping and dining experience from the higher-end Absinthe, to the family and budget friendly Flipper’s.

The new development at 300 Ivy is from architect David Baker and Partners.  The project will have  62 units consisting of market rate residential townhomes and flats plus retail at street level.  The homes will surround a shared-space courtyard, with decks and terraces.  The project will also be “green” with a photo-voltaic solar-thermal-panel roof and a living roof community garden.  300 Ivy adheres to the cities 'transit first' policy and encourages use of public transportation with one automobile space for every two units.  The building will have 23 1-bedroom units, 34 2-bedroom units, and 5 3-bedroom bi-level units.  Construction began in the Spring of 2012, and pre-construction sales are likely to start in February or March of 2013.  Pricing has not been released.  

Sean Sullivan, Senior Sales Leader at Climb Real Estate comments that “New construction in Hayes Valley is rare and I've seen a broad spectrum of buyer profiles interested in this building.”  More prospects also work in the city or neighborhood and are attracted to living in a genuine neighborhood and walking  or taking a short transit ride to work. That scenario is the considered the ultimate luxury for these buyers. Sullivan says, “I have 2 people ready to jump on 300 Ivy and both currently own in the neighborhood and are looking to trade up to larger homes that will accommodate the next phase of their lives. They intend to couple up, start families and stay in the city.”  Another exciting property now available in SoMa is located at 1234 Howard Street.

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Suzanne Bourgault
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