Knoji Launches In-Depth Consumer Report Comparing the Leading Customized Jewelry Stores

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Knoji provides an in-depth comparison between the leading customized jewelry stores.

Jewelry stores like Zales, Gemvara, and Kay have now revolutionized the way we buy jewelry. There's no such thing as settling for what we like, but creating something we love, and can't live without.

Knoji, a leading provider of consumer reviews and information, today announced the availability of a new consumer report comparing leading customized jewelry stores, such as Zales, Gemvara, and Kay Jewelers. More and more consumers are looking for one of a kind customized jewelry to spice up their looks. Knoji's new coverage of this industry provides an in-depth look at the companies competing in this space and provides consumers with useful comparisons between them.

An excerpt from the report is included below:

"Zales has been business since 1924 and claims to be America's Diamond Store. I have purchased several customized jewelry pieces over the years from Zales, most recently an engagement ring. Typically when I shop for diamonds I usually stop in Zales first because their prices are most often the lowest and their selection of pieces is unrivaled. Although I'm a great proponent for the Zales store, I also have concerns about their quality."

"Kay Jeweler is a turn of the century type of establishment, boasting  an excellent reputation in the jewelry business. One aspect of Kay's which sets them apart is their charity work. The subsidiary that owns the store is the largest corporate sponsor of St. Jude Children's Research Hospital in the world, with 100% of profits often going directly to the charity. It makes you feel great as a consumer when you can purchase a one of a kind piece of customized jewelry and save a life at the same time."

"Gemvara is located in Boston, Massachusetts and maintains a well organized and user friendly interface for jewelery shoppers. Gemvara is different from its competitors in that their main selling point is customization. All of the jewelry pieces are created from the highest quality materials and all orders are essentially created fropm scratch, the way you, the consumer, wants it."

Read the full report here.

Knoji, based in Los Angeles, is a leading consumer website providing in-depth reviews, Q&A forums, and information on deals and discounts on thousands of top retailers worldwide. Consumers can find information on most leading e-commerce websites including those from the fashion, technology, financial and travel industries.

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