Groovystuff Sponsors SIU - Carbondale in Education to Industry Design Challenge for Fall 2012

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Groovystuff in Dallas, Texas announces that it is sponsoring the University of Southern Illinois-Carbondale in the Education to Industry Design Challenge. The University is the 11th school to participate in the annual competition.

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At SIU, we teach that sustainable design means designing products that are social equitable, economically viable, and environmentally benign. The Groovystuff project has allowed us to reinforce these topics

Dallas based furniture, lighting and home decor manufacturer Groovystuff is proud to announce the inclusion of the University of Southern Illinois - Carbondale in its Fall 2012 design competition. The 12 participating industrial design students will compete against students form several other universities to design unique furnishings competitive enough to be included in the celebrity Dick Idol Legends brand.

Groovystuff launched the Education to Industry Design Challenge in 2010, a competition that allows design students at partnering schools to see their designs become prototypes and/or products. The program is a two-stage program in which winners are determined through a popular vote based on student provided 20 x 30" foam core product board and miniature model on a pedestal at High Point Market in Stage One, and then in Stage Two, the most written orders at market after the product is produced and launched on market six months later.

The grand prize winner is determined by the most written orders at market. This competition will take place at the High Point Market, April 20-25, 2013, with additional exposure at January's Dallas Total Home & Gift Market and Las Vegas Market. By participating in the Education to Industry Design Challenge, students gain industry experience, networking opportunities before they graduate, and the winner will be given royalties for life for designs included in Groovystuff and Dick Idol Celebrity Brand.

The SIU - Carbondale students will design pieces under the leadership of Aaron Scott, Assistant Professor of Design. Professor Scott is quoted saying, "Participating with Groovystuff via the Design Challenge has been an essential experience for SIU Industrial Design students. This project has provided a great opportunity for students to receive valuable production related feedback." He further explained that, "At SIU we teach that sustainable design means designing products that are social equitable, economically viable, and environmentally benign. The Groovystuff project has allowed us to reinforce these topics; and required the students to balance their design decisions between all three areas."

Other design program participants include Appalachian State University, The Art Institute of Las Vegas, Auburn University, University of Georgia, North Carolina State University, University of Idaho, Purdue University, Columbia College, and KMITL in Bangkok, Thailand.

About the company:
Founded in 1998 by Chris Bruning, Groovystuff designs, produces, and distributes unique reclaimed teakwood home furnishings at upper-medium and high-end price points. Based in Dallas, it has permanent showrooms in High Point, NC (The Suites at Market Square, G-1025), Las Vegas (World Market Center, B-146), and once a year at the International Causal Furniture Market in Chicago, IL (The Merchandise Mart, No. 8-9036A). For more information, please visit http://www.groovystuff.com or http://www.facebook.com/groovystuff.

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