Local Marketing Agency Berkshire Direct Presents Social Media Seminar to Human Resources Association of Berkshire County

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Social Media Seminar part of HRABC's monthly meeting.

December 12, 2012 – Berkshire Direct, a local marketing agency in Williamstown, presented “HR GPS to Navigating the World of Social Media” for the Human Resources Association of Berkshire County (HRABC). The presentation took place at Berkshire Hills Country Club in Pittsfield and is part of HRABC’s monthly meetings. Topics included screening prospective applicants, using social media as a recruiting tool, monitoring existing employees, controlling social media use during working hours and legal considerations. Allen Jezouit, owner of Berkshire Direct and Kimberly Ciola, Project Manager for Berkshire Direct led the presentation, taking questions and engaging the HRABC members in discussions from best practices to how social media can both hinder and contribute to their departments.

Christine Phillips Executive Vice President of Operations from United Personnel said, “Berkshire Direct’s presentation was timely and extremely informative. With each passing day, our society is becoming more entrenched in using social media to communicate, share ideas, promote our businesses and services. It is imperative as HR professionals, that we have policies and training in place to educate our employees on how to use social media appropriately and professionally. Both Kimberly and Allen provided an in-depth presentation on this subject and offered excellent suggestions on social media policies and provided links to online resources that we can tap into. ” The presentation can be viewed on Berkshire Direct’s website, berkshiredirect.com, and can be tailored for presentations with other departments and associations.

About Berkshire Direct

Berkshire Direct is a full-service marketing agency located in Williamstown, MA. We deliver big company marketing capabilities on a small company budget. Call (413) 458-1721 or visit http://www.berkshiredirect.com for more information.

About Human Resources Association of Berkshire County

The Human Resources Association of Berkshire County’s membership is comprised of Human Resources and business professionals responsible for a variety of human resources functions. We represent a diverse range of companies throughout Berkshire County. We provide support, and promote continued learning and development to our members, to better serve our organizations and the community. Visit http://www.hrabconline.com for more information.

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Allen Jezouit

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