London, UK (PRWEB) December 19, 2012
In spite of the unfavorable economic conditions in China given the global crisis, the demand for packaged food remains high, driving rapid market growth. In 2011, the market was evaluated at over USD 110 billion. The rising awareness of healthy lifestyle makes healthy packaged food segment the most perspective one. Hypermarkets, supermarkets and small groceries are the main distribution channels.
The Chinese packaged food market is characterized by fierce competition amid domestic and international companies. Yili, Shineway, Mengniu, Jinlongyu and Master Kong are amid the leading industry participants.
New market research report “Packaged Food in China” worked out by Euromonitor International Ltd has been recently published by Market Publishers Ltd.
Title: Packaged Food in China
Published: December, 2012
Price: US$ 6,500.00
The report offers an extensive analysis of the packaged food market in China. It provides valuable information on historic development and current state of the market and, moreover, outlines future prospects up to 2016. Essential data on the market size, shape, segmentation and main influencing factors along with retail sales statistics for 2007-2011 are at hand in the research. The study delves into the competitive environment of the market, indicates major players and leading brands and discloses top companies’ market shares. The report also covers new product developments, distribution channels and pricing issues.
Products mentioned in the study include: baby food, bakery, canned/preserved food, chilled processed food, confectionery, dairy, dried processed food, frozen processed food, ice cream, impulse and indulgence products, meal replacement, meal solutions, noodles, nutrition/staples, oils and fats, pasta, ready meals, sauces, dressings and condiments, snack bars, soup, spreads, sweet and savoury snacks.
Reasons to Buy:
- The report provides a deep insight into the China’s packaged food market, which is helpful in understanding of market opportunities and threats.
- Detailed analysis of the market segments and retail sales data allow to trace market trends and point out key sectors, driving the market growth.
- Examination of the competition amid market participants and profiles of the dominant companies give possibility to evaluate business environment in China and to create effective business strategies.
- Future prospects outlined for the China’s packaged food market up to 2016 allow to trace how the market is set to develop in the upcoming years.
More new market research reports by the publisher can be found at Euromonitor International page.