D2 Creative Holiday Giving Relief Effort

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iBook release – “Our Jersey Shore”

D2 Creative partners with the American Red Cross and Robin Hood by publishing Our Jersey Shore, an interactive book filled with photographs, videos and memories, to support the Superstorm Sandy relief effort and promote the restoration of the New Jersey shoreline.

“Some of us grew up at the shore and have been affected by the devastation and are currently undergoing personal restoration efforts. We saw this as our chance to continue awareness after the crisis has subsided. This is our way to keep hearts and minds focused on rebuilding our New Jersey shoreline.”

  •     Peter Lyons, SVP Creative and Technical Services – D2 Creative

As a New Jersey-based digital agency, D2 Creative’s team has long-standing ties to the New Jersey Shore. Our Jersey Shore is a rich media, interactive, picture book experience that presents personal stories to encourage the creation of future memories at the Jersey Shore. The project embeds media from the past, including film slides and Super 8 footage, within a rapidly emerging platform,iBooks, made with iBooks Author. Gesture technology enables readers to engage with photo galleries, videos and personal recollections with a swipe or tap of the finger. Direct links to the Red Cross site, as well as to the Robin Hood organization to facilitate donations to continued relief activities.

“We’re a digital agency that tells stories in a media agnostic way. This is the season of giving and we thought that by telling our own personal stories, it might inspire others to give along with us to help the restoration effort. We plan to continue the effort with additional fund-raising projects as a team in 2013.”
– Mike DeFabrizio, Executive Vice President – D2 Creative

To join D2 Creative in the restoration effort or to download "Our Jersey Shore", visit http://www.d2creative.com/our-jersey-shore/.

The American Red Cross shelters, feeds and provides emotional support to victims of disasters. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission.

Robin Hood is providing meaningful assistance to organizations that are serving the areas hardest hit by the storm and has already disbursed millions to organizations on the front lines. Groups who have received funding thus far include members of Robin Hood’s existing network, as well as other organizations who have rallied to aid victims of the storm.

D2 Creative is an interactive agency specializing in creative, marketing and technology solutions for B2B, B2C, Healthcare, Technology and Nonprofit organizations.

If you would like more information about this topic or D2 Creative in general, please contact Carrie Plantamura at 732-507-7441 or email at info(at)D2creative(dot)com.

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