San Diego, CA (PRWEB) December 20, 2012
MOGL, the award-winning customer loyalty platform for restaurants, today announced that it has reached a 200,000-meal milestone for its highly-popular Meal for a Meal program, which automatically donates one meal to Feeding America, the nation’s leading hunger relief organization, every time a MOGL member spends $20 when dining out.
MOGL’s Meal for a Meal program has become a favorite component of MOGL’s three-pronged approach to incentivizing customer loyalty – and its ongoing ability to make a positive impact through consumer dining activity continues to motivate MOGL’s expanding membership base and restaurant partners.
In August 2012, MOGL announced that it had donated more than 100,000 meals, yet was able to double that amount in just 4 short months through its rapidly growing membership base and additional programs like “double meals” day, social media and email campaigns.
MOGL was the first customer loyalty platform for restaurants to incorporate a seamless, giving-back component into the core of its business model. “It’s been inspiring to watch our members respond so enthusiastically to the giving back piece of MOGL’s loyalty model,” said Jon Carder, CEO and Co-Founder of MOGL. “We always believed that most people care about making a positive difference in their communities – but have seen the Meal for a Meal program far surpass our expectations as a key motivator that drives behavior. We’re going to continue to expand this program in the coming months, with new opportunities for our members to help fight hunger every day.”
MOGL is currently the fastest-growing customer loyalty program for restaurants on the west coast, with thousands of restaurant partners throughout California (expansion coming soon). Additional benefits for MOGL members include an automatic 10% cash-back on every bill and the ability to compete and win a monthly jackpot cash prize if they are one of the top three customers at any particular venue that month.
MOGL members can track the number of meals they have donated to date in their user profile online or via the mobile app. MOGL’s restaurant partners also have the ability to track how many meals have been generated through loyal MOGL members dining at their venue. Further, MOGL features an ongoing tally of total meals donated on the homepage of its website, to demonstrate the collective impact of its members on any given day.
To become a MOGL member or search for participating restaurants in your area, simply visit http://www.MOGL.com or download the mobile app for iPhone or Android.
MOGL is a game that that hooks you up with cash for eating out at your favorite restaurants. Founded in 2010, it is the first customer loyalty program of its kind to leverage psychology, technology and clever game mechanics to offer a fun and engaging platform that rewards consumers for their restaurant loyalty. MOGL celebrates a simple philosophy: reward your customers and they’ll reward you back! MOGL was named the Best Food App of 2012 by Food & Beverage Magazine, one of the Best Mobile Startups of 2012 by LAPTOP Magazine and is the proud recipient of CONNECT’s 2011 Most Innovative Product Award. To learn more, visit MOGL.com or download the MOGL app for iPhone or Android. Connect with us on Facebook or Twitter.