San Francisco, CA (PRWEB) December 28, 2012
ShinyReputation.com released their opinion today, on an article published by Forbes.com, on the way a single comment left on Facebook can cause people from multiple states to boycott a popular bridal dress store. SR also supplies tips that businesses can use in order to keep social media comments from destroying a businesses reputation.
In Sioux Falls, South Dakota, a women eager to find her dream wedding dress was subsequently judged based on her appearance, and did not receive the assistance brides are supposed to receive. She made mention of the dissatisfaction on the businesses Facebook, and ended up receiving support from many other consumers who had been treated the same way, by the same company.
The company only responded after an out-cry of complaints surfaced on their Facebook. They didn’t however, apologize for the poor customer service, but instead, said “We are in the process of an internal review regarding the incident … at both the corporate and local store level.” This statement only proved the lack of customer care, and solidified the poor reputation they had accumulated.
ShinyReputation.com offers these tips to keep customer disappointment at a minimum:
- Monitor your server by making sure the business’s computer hardware and website are not running slowly or improperly.
- Scan the business servers by using a server monitoring service, to insure specific issues and malfunctions are working correctly.
- Provide an amicable solution to a disappointed customer.
-Provide either a public, or private apology via Facebook or any other social media site because of the inconvenience the business as caused them. Preferable a public one, to let other consumers know the business cares about their patrons.
Forbes.com, a subsidiary of the American business magazine, Forbes, was developed and launched in 1996. Forbes.com, after uncovering journalistic fraud in the magazine The New Republic, helped draw attention to the growth in internet journalism. It is also claimed, that Forbes.com is “the world’s most widely visited business website.”
ShinyReputation.com commented today on an article by Forbes.com about the power of social media and the way, it only takes one incident to cause consumers to think twice before deciding to use a businesses services.
ShinyReputation.com is an informative website whose adjective is to provide businesses with a better understanding of the effect social media can have on any businesses reputation.