EF Educational Tours Extends Commitment to Customers with Launch of "The EF Price Guarantee"

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World Leader in International Education to Absorb Industry-Standard Price Increases, Lock-In Tour Price at Time of Purchase

"The Guarantee represents a sea change in student travel," said EF Tours President Shane Steffens. "When groups sign up for a tour, they can be confident the money they save will be used for fun, and not to pay unexpected fees after they enroll."

EF Educational Tours, the world leader in international education and student travel, today introduced "The EF Price Guarantee,” the first and only pledge to travelers that the tour price quoted at the time of purchase will not change at any point before the trip.

Under the traditional educational tours paradigm, teachers and students enroll in a tour up to two years in advance of their trip. Due to fluctuations in fuel costs, new airline surcharges, and other external factors, tour providers often pass these unanticipated costs on to the customer multiple times before departure. In recognition of how these unexpected fees negatively impact the customer experience, EF is now absorbing these costs and guaranteeing the travel price for every customer from the day they book.

“‘The EF Price Guarantee’ represents a sea change in student travel,” said EF Educational Tours President Shane Steffens. “EF has always offered the guaranteed lowest prices, and we’re proud to be the first company to offer this price guarantee. Now when teachers give their students a price, they can be assured that’s exactly what it is. No more departure fee changes, no more confusion, no more worries. When groups sign up for a tour, they can be confident that the money they save to have fun will be used for exactly that, and not to pay for unexpected fees after they enroll.”

EF is able to offer “The EF Price Guarantee” due to the company’s unmatched global presence, its nearly 50 years of experience, and its continued commitment to making educational travel accessible to as many students as possible.

EF is the world leader in international education and student travel, with nearly 50 years of experience and schools and offices in more than 50 countries. Teachers and schools choose EF due to the support they receive every step of the way as they plan their fully accredited educational tour. Students love EF because a global experience forever changes lives. And parents value EF because its all-inclusive trips feature guaranteed lowest prices. For more information visit http://www.ef.com.

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Adam Bickelman
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