Manna Pro® Introduces Senior Snax™ Treats for Older Horses

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New Senior Snax are the only equine snacks formulated to address the most common health issues of senior horses.

Trusted animal nutrition manufacturer Manna Pro® has introduced a new, apple-flavored horse treat designed to address all of the major health and nutrition concerns of senior horses in a convenient-to-feed baked cookie. The new Senior Snax™ horse treats help support healthy hooves and are enriched with flaxseed, a rich source of Omega-3 fatty acids, for a vibrant coat. Senior Snax horse treats also include Vitamins E and C, which act as anti-oxidants, as well as a natural source of glucosamine.

Dr. Rob McCoy, Manna Pro’s Vice President of Nutrition & Quality Assurance, says research among horse owners shows that about 70% of horse owners say they own one or more horses they consider to be “senior,” and that 80% of those people say their older horses suffer from one or more age-related conditions. “At Manna Pro, we are concerned about the health and happiness of horses at every stage of life,” he says. “We designed Senior Snax to address the top age-related concerns of horse owners in one great-tasting treat. It’s the only horse treat specifically formulated to meet the needs of older horses.”

Because many senior horses also suffer from tooth conditions, Senior Snax were designed as bite-sized, baked cookies that are easy to chew. The attractive packaging features a large, heart-shaped window that showcases the treats, which are also heart-shaped. “People consider their horses to be part of the family, and the heart shape of each baked treat reinforces the love and affection horse owners feel for their horses,” says Carolyn Adams, brand manager.

Senior Snax are available now where Manna Pro’s other fine equine products are sold. The convenient, 2.75-lb. stand-up poly pouch retails for under $11, and serves as the perfect add-on purchase for horse owners already buying senior feeds and supplements for their older horses.

About Manna Pro Products
Manna Pro has been part of the animal community for over 161 years, helping animals grow healthy and strong. We believe that every animal that comes down our path deserves the best nutrition possible. Manna Pro is best known for our legendary Calf-Manna supplement and Apple Wafers horses treats, which are both staples in barns across the country. For more information, visit http://www.mannapro.com.

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Carolyn Adams

Marny Bielefeldt

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