The Kindle Fire owner will be given the opportunity to buy it now for 10% off, with a single click, and the purchase will be charged to the viewers Amazon account.
Austin, TX. (PRWEB) February 06, 2012
The recent Digital Marketer Pro newsletter discusses that historically the market drives demand, but sometimes the tail wags the dog. The “tail” in this case has a lot of clout, explains the Digital Marketer Pro newsletter, because it’s made up of names like Apple, Google, Amazon, YouTube, etc.
Ryan Deiss wrote in the Digital Marketer Pro newsletter about how video is going to be one of the hottest trends in 2012 on Driving Traffic. The recent Digital Marketer Pro newsletter reports, that “TV” in general is losing market share/merging with streaming video, and advertisers have to advertise somewhere, so all the mega-giants of the Internet are jockeying for position underneath that cash faucet.
The Digital Marketer Pro newsletter explains that’s not the primary reason at all though, because YouTube has been serving up commercials for years in order to monetize the massive amounts of traffic they get from all those hilarious 3-minute cat videos. With this model, reveals the recent Digital Marketer Pro newsletter, YouTube has been leaving major money on the table.
Selling ad space is okay, says the Digital Marketer Pro newsletter, but why stop there, when anonymous viewers can be traded for much more valuable subscribers, because a subscriber has a name, an email address, and most importantly billing information. The Digital Marketer Pro newsletter reveals that is where YouTube wants to go, in fact, that’s where everyone wants to go.
The Digital Marketer Pro newsletter explains that Apple, Google, Amazon, all of them are racing to build their own subscriber video businesses. Hulu recently hinted at the need for original programming, because they want a product that will bring in more subscribers, not just viewers.
Imagine watching a show on a Kindle Fire, says the Digital Marketer Pro newsletter, when all of a sudden a commercial pops up for an item that the Kindle Fire owner just looked at on Amazon. In this commercial, the Digital Marketer Pro newsletter explains, the Kindle Fire owner will be given the opportunity to buy it now for 10% off, with a single click, and the purchase will be charged to the viewers Amazon account. The Digital Marketer Pro newsletter, says it’s a lot more like direct marketing and a lot less like traditional TV advertising.