.biz Grows Up, Celebrates Its 10th Anniversary and Small to Medium-sized Business Successes

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Neustar® to Honor Excellence in Branding with Best of .Biz Awards

“We’re pleased to be able to work with registrars to provide an alternative to traditional domain names, ones that are better suited to small to medium-sized businesses,” said Jim Rogers, VP of Marketing, Neustar Enterprise Services.

Neustar Inc., a trusted, neutral provider of real-time information and analysis to Internet, telecommunications, entertainment, advertising and marketing industries, announced today that it will celebrate the tenth anniversary of its .biz top-level domain (TLD) by showcasing the successes of .biz businesses. Launched in late 2001 to offer better branding choices, the .biz TLD has grown and matured with the Internet. Today, there are more than 2.2 million .biz domain registrations.

During the last 10 years, Neustar has built .biz into a quality domain space, which helps small to medium-sized businesses grow through better domain names and branding. As part of the anniversary celebration, Neustar is recognizing those successes with the Best of .Biz Awards. Businesses can go to http://www.my.biz/10year/ and describe how they used .biz to enhance their image. Visitors will vote on the winners, who will receive awards and a Best of .Biz seal to recognize their website.

REAL BUSINESSES, REAL STORIES
One small company, Blue Water Designs, saw business boom after securing the perfect .biz domain name in 2004 (http://www.bluewaterdesigns.biz). Founded by Tammy Fink, a graphic designer with more than 15 years of experience, Blue Water Designs offers print, web and publication services.

“.biz has helped me grow Blue Water’s client base,” said Fink. “I got the name I wanted, and the business to match.”

“We’re pleased to be able to work with registrars to provide an alternative to traditional domain names, ones that are better suited to small to medium-sized businesses,” said Jim Rogers, VP of Marketing, Neustar Enterprise Services. “For the past ten years, we’ve watched the demand for new, more descriptive domain names increase and .biz is one of them.”

.biz has been embraced in more than 190 countries, and 15 languages, including German, Portuguese and Chinese. While the domain attracts businesses of all sizes, it has flourished with entrepreneurs who want to be taken seriously. Small to medium-sized companies see the business case for choosing a TLD that more accurately reflects their services and brand.

See examples of the creative use of .biz and share in the celebration at http://www.my.biz/10year/.

About Neustar, Inc.
Neustar, Inc. is a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, entertainment, advertising and marketing industries throughout the world. Neustar applies its advanced, secure technologies in routing, addressing and authentication to its customers’ data to help them identify new revenue opportunities, network efficiencies, cyber security and fraud protection measures. More information is available at http://www.neustar.biz.

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Kate Adorno
Access Communications for Neustar
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