L2C Adds Two Strategic Executives to Management Team

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Seasoned executives Michael Hall and Jay Duff bring expertise in Marketing Services and Information Technology to aid L2C's continuing growth

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“With the growth we are experiencing, having two new executives with histories of managing in rapidly expanding markets and organizations strengthens our position for the future.”

L2C, Inc., a leader in delivering advanced consumer intelligence solutions, announced today that Michael Hall and Jay Duff have joined the company in key executive positions.

Michael Hall, now L2C’s Chief Marketing and Revenue Officer, joins L2C from Epsilon Targeting where he was Executive Vice President and General Manager. At Epsilon Mr. Hall led the integration of the Direct Marketing Services (DMS) business purchased from Equifax, and was responsible for generating all data targeting revenue. From 1999-2008, as General Manager, Mr. Hall was instrumental in successfully growing Equifax’s DMS business which was eventually sold to Epsilon Targeting. Mr. Hall brings 25 years of experience leading technology and data-driven, service-based organizations. He led sales organizations at Epsilon, Equifax and Trans Union during periods of strong growth, and has been responsible for both core credit bureau and credit marketing sales.

“L2C’s data assets are growing exponentially, and continuing to productize these in innovative ways allows us to provide our clients and prospects with unique and valuable solutions,” said Mike Mondelli, L2C’s CEO. “Michael’s experience and understanding of data product development and sales in both risk and marketing services will provide our customers with additional tools to profitably acquire and manage customers.”

Jay Duff, Chief Information Officer, joins L2C from Promiss Solutions, a national provider of consumer finance and mortgage services. As CIO at Promiss, Mr. Duff led technology strategy development and managed its nationwide facilities with a department of over 150 professionals. He brings 25 years of experience aligning technology initiatives to business objectives, including 12 years of experience in financial services implementing innovative solutions to leverage large data sources. Mr. Duff also led teams at Chevrolet, AstraZeneca, IMS Health, and LandAmerica through periods of strong growth. He brings L2C a wealth of experience in Infrastructure optimization, security compliance and in the development and implementation of technology based production platforms.

“We are thrilled to have Michael and Jay join us at this exciting time,” continued Mike Mondelli. “With the growth we are experiencing, having two new executives with histories of managing in rapidly expanding markets and organizations strengthens our position for the future.”

About L2C

L2C is the nation’s leading provider of advanced consumer scoring and analytics solutions. L2C leverages alternative payment and asset data to create new predictive credit, collection and marketing scores for over 260 million Americans. L2C's clients include leading institutions in the financial service, retail, healthcare, automotive, telecommunication, and media and entertainment industries. For more information regarding L2C or its products and services, please visit http://www.L2C.com or contact L2C at 404-601-3420.

L2C and the L2C logo are trademarks of L2C, Inc. All other names or product names mentioned in this release are trademarks or registered trademarks of their respective companies.

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Larry Stewart
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