mBLAST Names New CEO, Mark Hatch

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CTO Mark Hatch takes reins as new CEO and founder Danny Briere leads Advisory Board

We have a world-class team, global reach, and an exciting and timely suite of products with new additions to extend our market leadership. I look forward to helping the company pull out all the stops to aggressively launch and market our products

mBLAST Inc, a leader in marketing intelligence and analytics, today announced that CTO Mark Hatch has accepted the position of Chief Executive Officer, filling the spot vacated by Gary Lee, who resigned to pursue other interests. Hatch brings more than 20 years of technology development and startup management experience to the leadership position.

Concurrent with the announcement, Danny Briere, founder of mBLAST and author of mBLAST’s patent portfolio, has agreed to lead a special advisory team to expand mBLAST’s core offerings to address new emerging markets.

“I cannot be more excited about what we’ve got coming in 2012,” says new CEO Hatch. “We have a world-class team, global reach, and an exciting and timely suite of products with new additions to extend our market leadership. I look forward to helping the company pull out all the stops to aggressively launch and market our products to an even wider audience than we have in the past. I am also particularly excited to be once more working with Danny Briere, who I know will bring his expertise and boundless energy back to mBLAST once again.”

“There are only a few companies on the market who can do what mBLAST is doing today,” says Briere, a serial entrepreneur who has been leading Startup Connecticut as part of the President Obama’s Startup America Partnership initiative and Connecticut Governor Malloy’s Jobs Creation efforts. “mBLAST has evolved into a real enabler for many of its clients, providing them with APIs and rich modules to be able to power entire new services in the market. I’m thrilled to be able to help craft a new suite of more extended value-added services as well as direct feed services in 2012. What’s particularly exciting is how quickly mBLAST can move concepts to code, and make a market impact.”

About Mark Hatch

Mark joined mBLAST in 2010 with over twenty years of experience in software engineering and high-tech management along with an impressive start-up background. Recently, he has led software teams in developing the on-line storage services space at Carbonite and Intronis. At ICC and OneCore Financial, he contributed to the development of Internet banking, brokerage, and customer service applications for the Financial Services Industry.

Prior to that, Mark designed and built software applications for multi-lingual machine translation systems (where he holds a patent on design), large-scale on-line database searching, and Internet-based interactive gaming software.

Mark earned an MBA from Northeastern University and also attended the University of Massachusetts at Amherst and the University of Massachusetts at Lowell. He has taught Computer Science and Mathematics in the Massachusetts State College System for the past 20 years. Mark is also a certified SCRUM master and expert in Agile programming methods.

Mark has also competed on championship formation skydiving teams at both the regional and National levels. He holds a D license from the United States Parachute Association and still enjoys a fall to earth.

About mBLAST

mBLAST is improving the way marketing works with its cloud-based solutions for Marketers, PR professionals, Brand Managers and Content Providers. The company’s applications enable better discovery and collaboration between marketing professionals and people whose conversations happen anywhere on the web – especially with those individuals whose online writing, social media activity, and participation shape what customer and potential customers think about a company and their products and services. The company's client base includes top voices in the world from companies like PR News, PR Week, Folio Magazine, the Consumer Electronics Association and tens of thousands of marketing and PR professionals working at some of the largest PR agencies, Advertising agencies, Fortune 100 companies and small to medium sized businesses. mBLAST is a global company headquartered in Boston, MA, with sales and development teams around the world. For more information, visit http://www.mblast.com or contact us at info(at)mblast(dot)com.

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Pat Hurley
mBlast
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