the Premier Fitness Website for Angelenos Launched while Basking in the Sun

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As the temperature tipped 80 degrees in Santa Monica on Saturday, droves of fitness hungry Angelenos attended what would be called, The Most Beautiful Event of 2012 celebrating the launch of

I am so grateful we are celebrating the launch of BetterYou! The beautiful weather, the warm and energetic crowd, and our generous sponsors created a magical day for all of those involved. celebrated the launch of its online concierge services for all Angelenos to find the best fitness trainers, nutritionists, beauty services and wellness advisors on Saturday, February 4th at the Annenberg Beach House in Santa Monica. Guests commemorated the event by getting fit, being healthy, finding wellness and a better you. Founder of Hope Horner expressed, "I am so grateful we are celebrating the launch of BetterYou! The beautiful weather, the warm and energetic crowd, and our generous sponsors created a magical day for all of those involved. We look forward to creating a robust, online marketplace to connect with professionals who make you look and feel better."

As promised, heart pounding, body sculpting fitness classes were the backdrops for the entire event. Grace Lazenby kicked off the day with a leg shaking, butt burning, burlesque, ballet and yoga combination class known as the Rockin Models class. Carly Steel, a correspondent for TV Guide Channel exited the class exclaiming, “My legs are still shaking, that was amazing!” Celebrity trainer Teddy Bass, one of the most sought after trainers in Hollywood, launched Rock Bottom Body, his fitness technique that can now be experienced by anyone, anywhere. Guests also toned, tightened and sweat it out to POUND, YogaPoser at Fred Segal, Sonki Fitness Beach Bootcamp and AssKicker with Nicole Sciacca.

Carly Steel, Sheila Shah and David Golshan walked the red carpet, but Sonny Ray the dog stole the show. Sonny Ray, a pit-bull that sports “Sonny Rays” sunglasses is a therapy dog to cancer patients and children with terminal illnesses. He is loving, obedient and enjoyed basking in the sun, laying on the red carpet and being photographed with any and all attendees.

Guests enjoyed learning about the latest fitness products, wellness techniques and garnering nutrition advice from top certified experts in the field. Steve Moyer, fitness trainer and nutritionist to Zoe Saldana, displayed two seemingly similar salads to educate guests on which salad was more than 1,000 calories. Task Rabbit showed guests how to leverage their time by having the efficient personal assistant rabbits do your tasks for you. Nimira Alihboy with UCSC demonstrated how to restore communication between the brain and the rest of the body to create a sense of overall healing.

Beauty and relaxation is a significant aspect to a balanced, healthy lifestyle so the ladies from Braid Bar, Blushington and Mary Kay pampered guests all day with the latest tips and trends in makeup, styling hair with perfectly coiffed braids to go from a workout to a night out seamlessly, as well as manicures by Bellacures. Meanwhile, the professional masseuses were busy kneading the knots of the trim and fit and Airbrush Tanning by Beaute Bar was turning the partygoers into sun-kissed beauties.

Bountiful arrays of goodies were provided for healthy sustenance including Honest Tea, VitaCoco, PopChips, Whole Foods and Promax. It was approximately 12:30 in the afternoon as the sun was hitting its highest point in the sky when Garden of Eating unveiled a feast of healthy eats for lunch. The servers were overwhelmed by the response as the guests noshed on Chinese Chicken Salad in too cute, to-go cartons with chopsticks and an array of hummus with freshly cut vegetables.

The secluded VIP Oasis, perched kissing the sand, dotted with umbrellas for shade, and a water fountain for relaxation featured the LEAF Lifestyle experts, makeup touchups by Blushington, facial care and rejuvenation by Ali Forte Skin and Beauty and tasty treats by Running with Forks. The highlight for most VIP guests was the massage service on the beach, a 20-minute, calming body massage under a white tent with billowing curtains.

Untitled Magazine was the official media sponsor of the event, and ALO Clothing provided the latest in workout gear to all the trainers. Other sponsors include ThinkThin, Reebootizer, Kitchen Coach RD, Little Black Bag, Ashley Coff RD, Picky Eater Blog, Loving_Eco, Lilla Bello Studio, Coffee Bean & Tea Leaf, and Carrie White Hair.

Photos from the event can be viewed and downloaded from BetterYou's Facebook Page and check out footage from the event on YouTube.

CONTACT: For MEDIA INQUIRIES contact Kelley Coughlan, Kelley(at)melrosepr(dot)com - Melrose PR, 310.776.9265

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