In a competitive world, people want to look and feel their best, so it's an ideal career choice for those who love fashion and the dynamic flexibility it can also afford,” Steve Reiss, VP at Modern Salon Media.
Chicago, Il (PRWEB) February 15, 2012
Vance Publishing's Modern Salon Media division and Better Click Media today announced the re-launch of BeautySchoolAdvisor.Com. Matching more than 1,000 schools with prospective beauty school students around the country, BeautySchoolAdvisor.Com uniquely combines exclusive content and expertise from Modern Salon Media, the professional beauty industry's leading information source, with an improved technology platform. With this powerful combination of content and functionality, BeautySchoolAdvisor.com is the number-one web resource for people interested in beauty, wellness, or cosmetology education.
The redesigned BeautySchoolAdvisor.com includes easier navigation, improved school data, and new and enhanced content for an optimal user experience. Site visitors benefit from a quick zip code search with integrated map functionality that automatically matches prospective students with the schools that best meet their educational needs.
The cosmetology industry is a critical part of the national economy and supports local communities, representing over $65 billion in product and service fees while employing over one million stylists at more than 200,000 locations. BeautySchoolAdvisor.com is an important partner for both large and small educational institutions, helping them to identify and recruit qualified applicants to take advantage of this market opportunity and provide qualified graduates to meet demand.
“In a competitive world, people want to look and feel their best, so it's an ideal career choice for those who love fashion and the dynamic flexibility it can also afford,” says Steve Reiss, VP at Modern Salon Media. "You cannot outsource these jobs, either."
"BeautySchoolAdvisor.com offers unrivaled performance-based advertising, marketing, and recruitment solutions for all of our educational partners," says Michael Funk, co-founder of Better Click Media. "We're an invaluable resource for students on the one hand, and on the other we offer extraordinary ROI to our partners, connecting them to those who have made this career choice and now just need to find the right school."
About Modern Salon Media
MODERN SALON MEDIA is the leading information resource for the professional beauty community. Our family of integrated, multi-media brands serves and connects salon professionals at every stage of their careers, uniquely addressing both their lifestyle and careerlife-cycle needs. MODERN SALON MEDIA's core communities include those considering the beauty profession (BeautySchoolAdvisor.com), students and new stylists (FirstChair.com), established stylists (ModernSalon.com) and salon owners and managers (SalonToday.com). Modern Salon media delivers inspiration, education and collaboration specific to each stage in a beauty career via a wide range of products and services across print, digital and live event platforms.
About Better Click Media
Better Click Media is a full-service marketing and advertising firm focused on performance solutions for its clients. Founded in 2011, Better Click Media believes in value, service, and commitment when matching services and brands to meet the needs of both consumers and businesses.