Marketers often talk about “leads” and “prospects” as if they’re lumps of clay, like a blank slate just waiting for the most enticing call to action.
Austin, TX (PRWEB) February 11, 2012
The Digital Marketer Pro newsletter team has spent a massive amount of time researching and analyzing the future of the Internet, and has discovered some important buying habits for this new highly technical marketplace. The Digital Marketer Labs is a highly experienced team of diverse Internet marketers that have created DigitalMarketer.com to provide the strategies that help people learn how to market products online..
The recent Digital Marketer Pro newsletter explains that marketers often talk about “leads” and “prospects” as if they’re lumps of clay, like a blank slate just waiting for the most enticing call to action. Of course, the current Digital Marketer Pro newsletter team says that’s almost 100% wishful thinking, but is not reality. The truth is, the recent Digital Marketer Pro newsletter reveals that digital trends don’t spread evenly across all demographics. In fact, it’s probably more accurate to say that demographics, as much as the technology itself, drives our digital trends, reveals the Digital Marketer Pro newsletter team.
So what’s the biggest driver when it comes to demographics, asks the recent Digital Marketer Pro newsletter? It’s age, reveals the Digital Marketer Pro research, and adds that after looking at the data it is pretty obvious. The Millennials (aka “Generation Y”) are coming, explains the recent Digital Marketer Pro newsletter, which is not exactly a surprise, but at the same time, most people probably didn’t realize that this group of people will be in the economic driver’s seat by as soon as 2017.
That’s right, by 2017 explains the current Digital Marketer Pro newsletter, Millennials will have more spending power than any other generation. What’s more, they make shopping decisions in a very different way than their parents or grandparents did, reveals the current Digital Marketer Pro newsletter. 51% of Millennials actually value user generated content reviews over recommendations from friends and family when choosing which item to purchase, reveals the current Digital Marketer Pro newsletter.
The Digital Marketer Pro current newsletter says, it’s a little bit surprising how much social media affects buying decisions for Baby Boomers, because they base purchase decisions on user generated content as well, just not quite as much. That means, advises the current Digital Marketer Pro newsletter, that people don’t have to completely change their approach now, instead, they just need to steadily ramp up their focus on social proof.