Insite Software Chief Ecommerce Strategy Officer to Speak at Infor Distribution User Event

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Session will explore B2B ecommerce best practices and strategies for Infor SX.enterprise, Infor FACTS and Infor A+ users

Linda Taddonio, Chief Ecommerce Strategy Officer, Insite Software

Linda Taddonio, Chief Ecommerce Strategy Officer, Insite Software

Too often a B2B ecommerce initiative is dismissed as a lesser version of a B2C ecommerce site rather than its own complex entity. My goal is to ensure that the distribution market is equipped to choose the ecommerce solution that best meets their needs.

Insite Software, a leading provider of B2B and B2C ecommerce platforms and shipping solutions, today announced that Linda Taddonio, Founder and Chief Ecommerce Strategy Officer of Insite Software, will be leading three sessions on B2B ecommerce strategies at an Infor distribution user event in San Antonio, Texas, on February 16, 2012 at 2:45 PM and on February 17, 2012 at 8 AM and 2:45 PM.

“B2B ecommerce has a unique set of design and functionality requirements that are not inherent in B2C ecommerce,” stated Taddonio. “Considering these requirements when beginning an ecommerce initiative is essential to creating a successful and comprehensive ecommerce strategy. Too often a B2B ecommerce initiative is dismissed as a lesser version of a B2C ecommerce site rather than its own complex entity. Ecommerce platforms are typically designed for B2C applications, with only a few true B2B ecommerce platforms available. My goal is to ensure that the Infor distribution market understands these considerations and is equipped to choose the ecommerce solution that best meets their B2B needs.”

Insite Software’s InsiteCommerce is the leading B2B and B2C ecommerce platform for enterprise organizations in manufacturing, distribution, and retail. Built with the unique workflows and business rules of these industries in mind, InsiteCommerce provides deep integration with leading ERP systems including Infor SX.enterprise, Infor FACTS, and Infor A+.

InsiteCommerce allows Infor ERP users to:

  • Automate ecommerce operations with deep integration to Infor ERPs.
  • Attract more qualified traffic with full control over ecommerce site URL generation and search engine optimization (SEO).
  • Engage site visitors and close the deal with intuitive, custom site design.
  • Create compelling online promotions with no programming experience required and sell more to each customer using the Promotions Engine included in InsiteCommerce.
  • Control ecommerce content and rapidly deploy content changes with the InsiteCommerce Management Console.

To learn more about InsiteCommerce for Infor ERPs, visit: http://www.insitesoft.com/products/commerce/.

About Insite Software:
Insite Software is a leading provider of B2B and B2C ecommerce platforms and shipping solutions, serving more than 900 customers, design agencies and .NET development firms across the globe. Headquartered in Minneapolis, Minnesota, Insite Software’s solutions are used by leading manufacturers, distributors and retailers to sell and distribute their products to dealers, franchisers, stores, contractors, consumers and others. Insite offers ecommerce solutions for companies at all stages of adoption and addresses the unique needs of B2B and B2C sites. InsiteCommerce’s ecommerce development platform offers .NET and other development firms an advanced toolkit to become self-sufficient and deliver more ecommerce projects in a short period time. InsiteCommerce is fully integrated with a wide range of cloud platforms, CMS, CRM, and ERP providers including Epicor, Infor, Microsoft, Sage, SAP, Sitecore, and Windows Azure. More information is available online at http://www.insitesoft.com, by phone at 866.746.0377, by email at info(at)insitesoft(dot)com, or on our blog.

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Rachel Rodenborg
Insite software
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