SparkPeople.com Exceeds 10 Million Unique Visitors for First Time in January

SparkPeople.com extends its position as America's largest diet and fitness site with a more than 50% year-over-year surge in unique visitors

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Cincinnati, OH (PRWEB) February 15, 2012

SparkPeople.com is pleased to announce that it received more than 10.2 million unique visitors across its sites in January, according to Google Analytics, extending its position as America's largest diet and fitness site with a more than 50 percent year-over-year increase in unique visitors.

In addition, SparkPeople.com, which was called "The Facebook of Dieting" by Fortune and "The Online Program That Works" on the cover of Good Housekeeping, added more than 330,000 new members in January via its website and mobile applications. SparkPeople.com's mobile applications are experiencing rapid growth in unique visitors and engagement. In October 2011, a study by Duke and George Washington Universities ranked SparkPeople's iPhone application #1 out of 204 surveyed.

"While reaching ten million unique visitors is a significant milestone for our business, it's even more gratifying that SparkPeople.com is attracting record numbers of people seeking to reach their goals, improve their health and change their lives," said SparkPeople.com's Founder and CEO Chris Downie. "As they transition to healthier, sustainable lifestyles, our members repeatedly tell us that they love the fact that our program is free and flexible, and that for the first time, they're actually having fun losing weight. That's one of the main reasons why SparkPeople.com is both unique and number one."

About SparkPeople.com
Headquartered in Cincinnati, SparkPeople.com is a multi-platform media and technology company with leading health, fitness and food websites and mobile applications. Its mission is to spark millions of people to reach their goals and lead healthier lives. SparkPeople.com is employee-owned, with one outside minority investor, AOL Founder Steve Case. With over 12 million members in more than 100 countries, SparkPeople.com's websites, which are free, include SparkPeople.com, SparkRecipes.com, BabyFit.com, dailySpark.com, SparkSavings.com and SparkTeens.com. SparkPeople.com provides free mobile applications for diet and fitness as well as healthy recipes for the iPhone, iPad, Android and Blackberry platforms. SparkPeople Founder and CEO Chris Downie's 2009 book, The Spark, was a New York Times bestseller. Released in October 2011, The SparkPeople Cookbook: Love Your Food, Lose the Weight, by World Master Chef Meg Galvin with SparkRecipes.com editor Stepfanie Romine, has been in the Amazon Top 100 for 25 days.

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