Port Washington, NY (PRWEB) February 16, 2012
LGI Network, a division of The NPD Group, Inc. and the leading provider of retail market research for the watch and jewelry industry, has expanded its retailer point-of-sale tracking service (Time Tracker™) to include 25 new brands.
“We are very excited to enhance our offering to the industry and provide more value to our clients,” said Fred Levin, President of LGI Network, “Now that LGI Network is part of The NPD Group, we have greater access to point-of-sale data which has allowed us to introduce different types of information – at even more actionable levels.”
Included in the new release are 23 entry level watch brands – many commonly referred to as "fashion" brands in industry parlance. These brands represent a major portion of the institutional watch market up to $500 that was previously not represented in Time Tracker™. New brands such as Anne Klein, Armitron, Casio, Fossil, Guess, Michael Kors and Timex, among many others, will now be fully integrated into the Time Tracker system.
“It is really very interesting to now have a much more comprehensive view of the U.S. watch market. This new layer of fashion brand coverage in LGI Network’s data provides even greater perspective on our Market Segment and the nature of our consumers’ need,” said David Yim, Chief Operating Officer, SEQUEL and GUESS Watches.
The new Time Tracker™ release went live on February 6, 2012 and includes 3 years of history to allow clients to better understand the historical dynamics of the market with these new brands being part of the service.
About The NPD Group, Inc.
The NPD Group is the leading provider of reliable and comprehensive consumer and retail information for a wide range of industries. Today, more than 2,000 manufacturers, retailers and service companies rely on NPD to help them drive critical business decisions at the global, national and local market levels. NPD helps our clients to identify new business opportunities and guide product development, marketing, sales, merchandising, and other functions. Information is available for the following industry sectors: automotive, beauty, entertainment, fashion, food, home and office, sports, technology, toys, video games and wireless. For more information, contact us, visit http://www.npd.com/ or follow us Twitter at https://twitter.com/npdgroup.