GoBankingRates.com and PTP NEW MEDIA Join Forces to Revolutionize Online Marketing Solutions for Credit Unions

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GoBankingRates.com and PTP NEW MEDIA are partnering together to revolutionize online marketing solutions for credit unions. The two companies are hyper-focused on building membership for their credit union clients and will work together to ensure success for these institutions.

http://www.GoBankingRates.com is partnering with media powerhouse PTP NEW MEDIA to offer a truly revolutionary online marketing solution for credit unions. The two companies will act as an extension of each other’s marketing services for their credit union clients with the goal of increasing these credit unions’ membership.

GoBankingRates.com currently works with over 50 credit unions and community banks to feature their products throughout their flagship site, GoBankingRates.com, as well as over 650 city and state banking sites, including http://www.LosAngelesBankingRates.com, HoustonBankingRates.com, and http://www.NewYorkBankingRates.com.

PTP NEW MEDIA will incorporate GoBankingRates local websites into their clients’ marketing campaigns to increase the credit unions’ online presence within a specific target market area. These local banking sites are found by a rapidly growing amount of consumers searching the internet to find local financial institutions. PTP NEW MEDIA will showcase their premier credit union clients on these highly ranked local sites.

“2011 was an exciting year of growth for us, and we are glad to team up with PTP NEW MEDIA to further enhance our own client offering in 2012. It is great to have a truly innovative agency to which we can refer our clients for additional online marketing solutions,” states Brett Rossmann, CEO of GoBankingRates.com.

“Our credit unions frequently come to us with requests for online marketing opportunities that attract the RIGHT consumer for their products. We believe in the GoBankingRates community of websites and its ability to connect our credit unions with new members. For that, we are truly excited about this partnership,” agrees James Robert Lay, CEO of PTP NEW MEDIA.

For more information on this partnership or the companies involved, please contact Mr. Martin Carr, Strategic Partnership Director, at (310) 297.9233 ext. 262.

PTP NEW MEDIA passionately helps credit unions engage, connect and interact to grow relationships through integrated marketing communications. The media agency primarily services the credit union market, generating integrated marketing campaigns that go beyond traditional outside-the-box thinking to “destroy the box”.

It is about offline, online, internal and external communication channels working hand in hand. We help tell the credit unions’ story. For more information, please visit us on the web at http://www.ptpnewmedia.com.

About GoBankingRates.com
GoBankingRates.com is a division of ConsumerTrack, Inc., a leader in online lead generation, performance-based marketing, and customer acquisition in the financial sectors. The company’s portfolio of over 1500 consumer finance websites includes GoBankingRates.com, GoInsuranceRates.com, and GoFreeCredit.com, generating millions of monthly visitors.

GoBankingRates.com provides daily content around personal finance and interest rate information, while connecting credit unions and banks to local consumers through their extensive web community. The network includes more than 650 local city and state websites.

For more information, please visit http://www.ConsumerTrack.com or http://www.GoBankingRates.com.


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Valerie Youman, Marketing Manager
(310) 297-9233 234
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