Four Lucky Chances to See Social Media Maven Georgia McCabe at WPPI

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Portrait and wedding photographers will have four opportunities to see entrepreneur and author Georgia McCabe deliver the latest in social media marketing trends and advice during the Wedding and Portrait Photographers International (WPPI) convention, Feb. 20-22, in Las Vegas, Nev.

"Joseph and I are really excited to have Georgia join us during our live broadcast at WPPI 2012. When it comes to social media and digital marketing, she really knows her stuff!" said Trevor Current.

Portrait and wedding photographers will have four opportunities to see entrepreneur and author Georgia McCabe deliver the latest in social media marketing trends and advice during the Wedding and Portrait Photographers International (WPPI) convention, Feb. 20-22, in Las Vegas, Nev. Social media is interactive, so McCabe will be interviewing four leading photo companies at the MGM Grand in Las Vegas during the Digital Photography Café Internet Radio Show:

H&H Color Lab -- One of the leading professional color labs in North America. 11:00 am on Monday, February 20 McCabe will discuss with H&H's David Drum the use of inbound marketing techniques to engage the lab's audience, providing world class customer service which yields increases in product sales.

Storefront.com Online Inc. -- Award-winning maker of photo kiosks and printing systems. 1:00 pm Monday, February 20, Larry Adams from Storefront will talk about complementary accessory products and services offered by photographers with a low barrier to entry.

Fujifilm -- Leading supplier of digital cameras, film and output systems for professionals. Monday, February 20 12:15 pm. The hottest category in cameras is the mirrorless, interchangeable models, and Fujifilm has new ones for the pro photographer. Fujfilm's Kacey Baker will discuss the evolution of the mirrorless camera, what markets they are suitable for, and how photographers can use them effectively.

Ultimate ROI Marketing - Marketing strategies designed for innovation and maximized return for online and offline businesses. 3:00 pm Monday, February 20 Ultimate's Roy Meyer shows how appreciating your customers in a visible way can build referrals and grow your business.

“The partnership with Digital Photography Café is an ideal way to bring these important conversations to photographers around the world,” says McCabe.

Each of these probing conversations will stream live and be archived on Digital Photography Café. McCabe will also be signing copies of her latest book, “SocialMorphosis,” a step-by-step story navigating the route to implementing and tracking a complete social-media strategy.

"Joseph and I are really excited to have Georgia join us during our live broadcast at WPPI 2012. When it comes to social media and digital marketing, she really knows her stuff!" said Trevor Current. "We can't wait to share her educational sessions with the show attendees and our online audience."

About Georgia McCabe
Georgia McCabe is a digital-imaging pioneer, holding high-impact positions at IBM, Eastman Kodak Co. and Fujifilm U.S.A. She has turned her technical and marketing prowess to the social media world, focusing on ways consumers and businesses can connect for mutual benefit. She is a frequent speaker and the author of “SocialMorphosis,” a roadmap of implementation and measurement of social media strategies. Follow Georgia on Twitter [@mamagg] and Facebook [Facebook.com/GeorgiaLMcCabe].

About WPPI
Wedding & Portrait Photographers International (WPPI), a division of Nielsen Photo Group, is an organization that serves the educational and business needs of wedding and portrait photographers. In 2011, WPPI completed its 31st annual Convention and Trade Show, drawing a record- breaking 16,000 attendees and 330 exhibitors to its convention space in the MGM Grand Hotel in Las Vegas. The annual WPPI 2012 Convention and Trade Show is set to take place at the MGM Grand in Las Vegas, NV, from February 16–23, 2012.

About Digital Photography Café
The Digital Photography Café internet radio show was created by Trevor Current from CurrentPhotographer.com and Joseph Cristina from Allure Multimedia. They come together to create an inspiring, educational and entertaining show about the art and business of photography. Each week Trevor and Joe talk about the creative side of photography and the tools needed to succeed in business. The topics are varied, and everyone from beginner through professional will find some useful and actionable information to help them grow.

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