The goal of Southern California CEO magazine is to actively stimulate and grow our region’s economy
Riverside, CA (PRWEB) February 20, 2012
Altek Media Group's President and CEO, Dwight Cromie, stated: "By working with local government and business leaders, we have taken a holistic approach to rebuilding this region's economy. With the loss of redevelopment dollars, regional business leaders now need to take the lead in promoting this region."According to County Supervisor and candidate for the 41st Congressional District John Tavaglione, "Inland Southern California has tremendous potential for any business or organization to start, expand, or grow their business. We are a model for economic and business development, not just for the state, but the nation as well.”
The Altek Media Group's already successful SoCalCEO.com magazine features video stories highlighting Southern California-based businesses and their CEOs, local events, governmental agencies, and economic and educational news. Cromie claims: “The goal of Southern California CEO magazine is to actively stimulate and grow our region’s economy by telling our story in a much more effective manner than is currently being done.” He went on to say, "Any marketing expert will tell you that word of mouth is absolutely the best form of marketing. What better way to promote our region than to have branding messages of economic success and prosperity delivered directly from the men and women whose organizations call the Inland Southern California region home?”
The video stories or episodes are distributed to over 250,000 online news feed subscribers and over 30,000 online journalists, along with all major search engines. They are also sent to an already growing subscriber list of over 5,000 regional business leaders in the magazine’s newsletter. According to Marketing Director, Patrick McCoy, “The average video story increases the web footprint of the business or organization by several thousand online listings. In fact, the County of Riverside has already seen an increase of nearly 20,000 additional online search results.”
The Altek Media Group's SoCalMD.org magazine focuses on medical professionals and their patients by highlighting doctors, hospitals, organizations, and medical information. SoCalNPO.org magazine covers nonprofit organizations throughout the region. Since one of the biggest problems facing nonprofits today is funding, SoCalNPO.org offers a forum through which local nonprofits and their sponsors can spread their message with a goal of increasing much needed philanthropic dollars to their organization and the region. The last of Altek’s newest online magazines is SoCal Water and Power (SoCalWNP.org), a video magazine centered on sharing developments and news within the region’s water and power industry. SoCal Water and Power provides a resource through which businesses and local governments can observe what is happening by watching video stories on conferences, summits, workshops, and business projects.
Supervisor John Tavaglione stated, “A region as dynamic as Inland Southern California which is the center for education, logistics, foreign trade, recreation, and arts and culture deserves a forum in which stakeholders can come together and tell the nation, and the rest of the world, what this region has to offer.” By telling stories of success and progress nationally and internationally, The Altek Media Group and its partners hope to not only restore the Southern California economy, but to bring it into its full potential, and better the region and nation as a whole.
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