Aurora Hospice Grows Staff by Hiring Two New Seasoned Marketers Dedicated to Expansion, Aurora Hospice Taps New Talent

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Aurora Hospice brings two seasoned sales & marketing representatives on board. Both Whitney Pate and Carissa Brown have extensive relationship and knowledge within the hospice field serving all of Greater Houston.

Seeking growth from a start-up position can be a challenge, but having the right mix of team players can create forward momentum. Understanding the Greater Houston Hospice Market and having key relationships in place creates an environment of progression and growth. Aurora Hospice believes that our newly hired Territory Marketing Managers, Carissa Brown and Whitney Pate, will help lead Aurora Hospice to new highs.

Whitney Pate joins Aurora Hospice with over a decade of Healthcare Sales & Marketing experience. She has spent the last year working for Silverado Hospice of Houston and has cemented many relationships and marketing strategies that will be of huge benefit in helping Aurora Hospice grow.

Carissa Brown has also been with Silverado Hospice of Houston for the last year and has covered a variety of areas within Greater Houston. Prior to Silverado, Carissa was with Visiting Physicians where she learned what physicians and families truly need from a hospice.

“We are truly happy to have retained the services of both of these experienced marketing professionals. As a start-up hospice agency, we knew we needed people with experience, relationships and drive. We know we have found that in both Whitney and Carissa,” said Tangie Malone, Director of Operations. “We look forward to achieving shared success and getting the word out to our healthcare partners within Greater Houston the benefits of Aurora Hospice.”

Whitney Pate explains the main reason she decided to join the Aurora Hospice team, “In talking with referral sources and families, I saw the need for greater care than what is currently being offered by hospice agencies. After discussing Aurora Hospice’s goals and services with their management, I truly felt that Aurora Hospice offers patients and families what no other hospice agency can or will – 7-day care giving, complimentary therapies and even pet care for struggling families. I’m proud to offer these services to both patients and families in and around Greater Houston.”

“At some point,” declares Carissa Brown, “a family simply needs more help and the burden becomes too great. Aurora Hospice makes it easy to get that help with no roadblocks or hurdles. It is simply care for the patient and family the way hospice is meant to be. My decision to join the Aurora Hospice team was an easy one.”

Agency Director Shenice Ferguson says it was easy to make this hiring decision, “we make a tremendous investment in quality for our patients, and by the same token, we make an equal investment in our people. Securing Whitney and Carissa is a large step forward in building our foundation.”

About Aurora Hospice

Aurora Hospice, founded in 2011, is a newly licensed, and Joint Commission Accredited, hospice agency operating throughout the Greater Houston Area. Along with the traditional hospice team approach, Aurora Hospice aims to give Care Beyond the Accepted and Expected by offering this care 7-days a week to all patients and families. For more information, visit http://www.aurorahospice.com.

If you’d like more information on this topic, or to schedule an interview with Brian Steinberg, please call Brian Steinberg at 281-377-8077 or e-mail Brian at Brian(at)AuroraHospice(dot)com

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Brian Steinberg
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