Jewelry Television Celebrates Fat Tuesday with Carnival of Carats

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Shopping network brings spirit of New Orleans to shopping event.

At any given moment a team of JTV buyers could be in a remote corner of the world climbing into a gemstone mine or trekking to a small village where we’ve heard there is possible new material.

Jewelry Television® (JTV), the world’s largest retailer of fine jewelry and gemstones is celebrating Mardi Gras style with an all-day celebration of savings. In recognition of the rich traditions of New Orleans, JTV is rolling out its own parade called “Carnival of Carats” on Tuesday, Feb. 21. Fat Tuesday shoppers can save big on jewelry collections featuring colored gemstones.

“Since JTV is the largest retailer of loose gemstones in the world we are able to offer unique colored stones that are difficult to find in traditional retail stores,” said Bill Kouns, chief merchant for JTV. “Exotic colored stones like kunzite, spessertite, Chalama black opal, and Mahaleo ruby are standards for JTV.”

JTV’s globetrotting buyers travel the world in search of rare, exotic gemstone finds to bring
home to jewelry and gemstone enthusiasts.

“At any given moment a team of JTV buyers could be in a remote corner of the world climbing into a gemstone mine or trekking to a small village where we’ve heard there is possible new material,” said Kouns. “Our vast network of international industry contacts often gives us first dibs because they know how large and discriminating our audience is.”

In addition to “Carnival of Carats,” jewelry-making hobbyists will enjoy a special edition of Jewel School from 10 a.m. until noon EST. Jewel School, JTV’s proprietary program designed to teach jewelry makers of all skill levels how to create beautiful works of art, will feature a colorful parade bead set for sale and offer up to 50 percent off select beads.

About Jewelry Television®
Jewelry Television® (JTV) is the only broadcast shopping network that focuses exclusively on the sale of fine jewelry and gemstones. The privately-held company was founded in 1993 and broadcasts high definition programming 24 hours a day, seven days a week, to over 80 million households in the U.S. Jewelry Television® was recently ranked the 14th largest retailer of fine jewelry in the U.S. by National Jeweler. JTV.com is the fifth largest jewelry destination on the internet according to Internet Retailer’s Top 500 Guide for 2010. For more information, visit JTV.com.

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Heather Ripley
FletcherPR
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