Distribution of the Lifesaver bottles will target pregnant woman with the goal of protecting them and their infant from water borne disease which has been shown as a key factor in maternal and infant mortality.
Chesapeake, Virginia. (PRWEB) February 22, 2012
The program will see Lifesaver’s industry leading filtration products, the bottle, and the jerrycan, distributed to people with limited access to clean water. “Distribution of the bottles will target pregnant woman with the goal of protecting them and their infant from water borne disease which has been shown as a key factor in maternal and infant mortality. The distribution of the jerrycan will focus on families who have limited access to clean water – in particular those who are affected by seasonal flooding from the Brahmaputra” commented Lifesaver USA Vice President for Humanitarian and Health Programs, Mr. Richard Vander Burg.
A recent publication estimated that globally there are 1.4 million preventable child diarrhea deaths annually and that 88% of diarrhea cases are due to unsafe water, sanitation, and hygiene. Additionally 50% of underweight/malnutrition is associated with repeated diarrhea from unsafe water and waterborne disease.
“The Balipara Tract & Frontier Foundation is delighted to be partnering in this initiative. Not only does the availability of safe water have the potential to increase the health of the population in Assam but the long term goal of manufacturing the Lifesaver products within Assam will also enhance the economic development and position Assam as a technology leader in India. ” noted Balipara Chairman Mr. Ranjit Barthakur.
About Balipara Tract & Frontier Foundation (BTFF) (http://baliparafoundation.com/)
BTTF, is a not for profit NGO has been instituted with the mandate of “Facilitating and driving community level involvement and employment / income generation through social entrepreneurship in NaturenomicsTM initiatives that are economically self-sustaining. Through this, BTTF will nurture interdependence between nature and economics.
Lifesaver USA is a social business that provides lifesaving products and services which aid in the sustainment of the people and the environment of our planet.
Lifesaver USA serves 3 main markets, Humanitarian, Leisure Travel, and Military with products that have shipped to all corners of the world. Lifesaver customers and users range from canoeists paddling up the Amazon, Haitian families recovering from the ravages of the 2010 earthquake, soldiers scavenging water in war zones, and disaster victims everywhere. Around the world Lifesaver products are helping hundreds of people produce safe and sterile drinking water.
Orders for LIFESAVER products can be placed at the online store (www/lifesaverusaonline.com).