The company owns the 84444 short code in both Canada and the United States. Hence, advertisers near the border can use the same advertising and reach both US and Canadian customers.
Toronto, Ontario, Canada (PRWEB) February 21, 2012
84444.ca is a do-it-yourself text message marketing service that allows Canadian businesses and organizations to launch interactive and broadcast text message promotions from the convenience of a desktop computer. Businesses and organizations can now set up interactive text message promotions (Text RESULTS to 84444) and consumers will immediately receive a reply message from you. Once the consumer has provided a legitimate opt-in, you can now send them promotional broadcast text messages in the future.
For example, let’s say that you own a restaurant and you wish to complement your existing advertising by making it interactive through a text message marketing campaign. You would add Text PIZZA to 84444. When your customers and prospects sent the keyword (PIZZA) to the short code (84444), they would immediately receive a mobile coupon in return. Now that you have acquired a legitimate opt-in from the consumer, you can send them broadcast text messages in the future. A broadcast text message might tell them about a new special that you are doing on Monday nights which are traditionally slow nights for your business.
One of the great advantages that 84444.ca can offer is that it has reserved the short code 84444 in both the United States and Canada. This allows for easy expansion of your mobile marketing offering to both the United States and Canada. Thus, there is no need to create different advertising for each country. Moreover, since a large segment of the Canadian population lives near the American border, spillover advertising in cities like Toronto and Buffalo, Windsor and Detroit, and Vancouver and Seattle are able to utilize the same promotional short code 84444.
“If your business has customers in both Canada and the United States, being able to use the same 84444 short code is a huge advantage,” said Bob Bentz, president of Advanced Telecom Services. “Imagine the savings in not having to re-create advertising and the added benefit you’ll get from the bordering country customers.”
Text message marketing is the most ubiquitous of all aspects of mobile marketing. In Canada, 67.4% of all mobile subscribers used text messaging in September, 2011 (ComScore). In addition, 88.1% of all smartphone users in Canada used text messaging.
84444.ca is a product of Advanced Telecom Services which has been providing interactive telephone services since 1993. Advanced Telecom Services is a One-Stop Mobile Marketing Shop offering a complete suite of mobile marketing products including apps development, mobile websites, custom QR Codes, and text message marketing. You can follow 84444 on Twitter, LinkedIn, You Tube, or Like its 84444 Facebook page.
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