Uniserv North America To Reveal How Data Quality Management Is The Foundation For “The Golden Customer” At Americas’ SAP Users’ Group Georgia Chapter Meeting

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Uniserv North America will reveal how Data Quality Management (DQM) is the foundation on which organizations can capitalize on in 2012 at Americas’ SAP Users’ Group Georgia Chapter Meeting.

Uniserv North America

"There is a huge buzz surrounding Data Quality Management at the moment, but data without knowledge has no commercial value. We will look beyond the size of the data to focus on how to improve its quality and usability.”

Uniserv North America, a joint venture between Uniserv GmbH and Capscan Ltd, two of Europe’s leading suppliers of data quality solutions, will reveal how Data Quality Management (DQM) is the foundation on which organizations can capitalize on in 2012. The company will present at the Americas’ SAP Users’ Group (ASUG) Georgia Chapter Meeting on Friday 24, February and will showcase its range of certified fully integrated address verification products, using a variety of SAP applications.

ASUG is an organization representing 3,000 member companies using the SAP Business Suite and SAP BusinessObjects solutions. David Mead and Charles Gaddy of Uniserv North America will attend the meeting that takes place on Friday 24 February and will deliver a presentation on the impact of a data quality management strategy.”

“There is a huge buzz surrounding Data Quality Management at the moment, but data without knowledge has no commercial value. We will look beyond the size of the data to focus on how to improve its quality and usability,” comments David Mead. “Organizations today have masses of customer data at their fingertips, but it needs to be kept clean, accurate and fit for purpose. Get this right and you can deliver an even bigger impression on sales figures and customer service.”

In November 2011, Uniserv GmbH announced that the US analyst group, Gartner, had placed the company in its Magic Quadrant for Data Quality Tools. Delegates attending the meeting will also have the opportunity to receive a demonstration these tools including its international address verification solution for 240 territories worldwide, which and can be fully integrated with SAP.

For more information about ASUG visit: http://www.asug.com.

About Uniserv North America
Uniserv North America is a joint venture between Uniserv GmbH and Capscan Ltd, two of Europe’s leading suppliers of data quality solutions. The alliance brings to the North American market the next generation of address verification and data quality management products, for improved sales, marketing and customer service across international markets

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Further information, interviews and images are available from Graham Thatcher or Sarah Murray at MCC International:

MCC International Ltd
Tel: +44 (0) 2380 111 977
Email: graham(dot)thatcher(at)mccint(dot)com
URL: http://www.mccint.com
Twitter: http://www.twitter.com/MCC_Int

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