Goalrilla--Not Just Basketball Anymore

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Goalrilla Brand, maker of the "Toughest Basketball Systems on the Planet" announces, via the launch of its new website at Goalrillla.com, a major shift in focus to Sports Training Equipment for all sports.

GOALRILLA™ -- NOT JUST BASKETBALL ANYMORE

GOALRILLA™, long known for making the “Toughest Basketball Systems on the Planet”™ is now making the “Toughest Sports Training Equipment on the Planet”.

This announcement is not as big a leap for Goalrilla as it might at first seem, according to Goalrilla Product Manager, Evan Lederman. “It all began for Goalrilla in 1991, with residential basketball systems that brought out the player's best game. Goalrilla's goal has always been to help the athlete train, learn, and enjoy the game the way it is supposed to be played. We've never compromised on this commitment,” Lederman explains.

“With our newly introduced training products, we are building on our reputation for durable sports training equipment,” Lederman continued. “From youth, high school, and college programs to your backyard, Goalrilla is the sports world's toughest and most versatile sports training equipment.”

Nowhere is all this any more evident than on the totally renovated, newly launched Goalrilla.com website. Without giving up any of its lofty position in the realm of premium residential basketball systems, Goalrilla clearly asserts itself as a Training Equipment product line for many sports—and it is obvious starting with the first glimpse of the new Home Page. Even the long-lived “Toughest…on the Planet” taglines have given way to “THE POWER TO CHANGE YOUR GAME”™.

Insiders explain that more than two years of market research, product design and development, input from coaches and players, and product testing lead to the initial success of the G Trainer, which was introduced to the marketplace just last year. The new website introduces four more “Trainers” designed to deliver the best training experiences for a variety of sports.

The new Goalrilla.com website is certainly evidence of a key transition in focus, resulting in an whole new growth area for the company. Goalrilla sources can barely contain their enthusiasm as they explain that there is “lot more on the way” in the upcoming seasons.

Goalrilla™ is manufactured by Escalade® Sports, manufacturers and distributors of family leisure time activity and sporting goods items for the home, as well as sports training equipment for all levels of development.

For more information, contact:    Evan Lederman – elederman(at)escaladesports(dot)com

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Larry Gajderowicz
larryg@escaladesports.com
(812) 467-1332
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