Our platform is unique. It defines and tracks Internet identities enabling merchants to protect themselves against fraudsters
Palo Alto, CA (PRWEB) February 23, 2012
IdentityMind™, an on-demand platform tracking internet identities and providing next generation anti fraud services, today announced the appointment of Garrett Gafke as President and Chief Executive Officer (CEO). Mr Gafke joins IdentityMind™ with more than 20 yrs of experience in leading early-stage and publicly traded high-tech companies.
“Our platform is unique. It defines and tracks Internet identities enabling merchants to protect themselves against fraudsters” Gafke said in a recent statement. “I am thrilled to join IdentityMind™ and its unique risk management and anti fraud platform to help e-commerce merchants as well as companies involved in card-not-present or CNP environments around the world to protect themselves. The growth of e-commerce along with the explosive growth of mobile commerce warrants a next generation of antifraud solutions”.
Prior to joining IdentityMind™ Mr. Gafke served as President & CEO of Paymate, an innovative provider of payment and risk management services which was acquired by Flexigroup Ltd & ACT Merchant Services. Prior to Paymate, Mr. Gafke held executive roles at CyberSource, Trintech, Hewlett Packard, VeriFone, and Cardinal Health. A serial entrepreneur, he has a proven track record of founding and growing great technology companies, having completed five M&A transactions, and two successful IPO’s. Mr. Gafke also works as an advisor for several top tier venture firms & private equity firms.
IdentityMind™ is an on-demand platform tracking Internet identities and providing next generation risk management and anti fraud services. IdentityMind™ helps online merchants stop fraud while maximizing accepting good transactions and minimizing manual review costs. IdentityMind™ tracks Internet Identities based on its patent-pending IdentityMind eDNA™. Internet consumers are passively challenged by comparing the eDNA™ of the owner of the card to the eDNA™ observed at the time of the transaction. Identities are matched across devices, payment instruments, geolocations, etc. For more information, visit http://www.identitymind.com or email firstname.lastname@example.org.
© 2012 IdentityMind. All rights reserved. IdentityMind, IdentityMind Platform, IdentityMind eDNA, and the IdentityMind logo are trademarks or registered trademarks of IdentityMind, Inc in the United States and other countries. All other brand, service or product names are trademarks or registered trademarks of their respective companies or owners.