“DRS’ creative and technical expertise and industry experience make it a perfect partner for bulthaup,” says David Westover, CEO of bulthaup’s U.S. division.
Studio City, CA (PRWEB) February 26, 2012
DRS and Associates, a full-service, marketing and public relations agency known for its long-standing guidance and branding tutelage with major architectural, interior design and building brands, has been named agency of record for bulthaup corporation. DRS will oversee the seamless integration of bulthaup’s public relations, digital and social media campaigns.
“DRS’ creative and technical expertise and industry experience make it a perfect partner for bulthaup,” says David Westover, CEO of bulthaup’s U.S. division. “We look forward to working with DRS to grow awareness of our brand and continue to integrate it into the North American kitchen culture and lifestyle.”
DRS and Associates boasts an experienced team with backgrounds in public relations, publishing, social media marketing, brand stewardship and graphic design in both traditional and new-media practices. Featured in the current roster of DRS international and domestic clients: THG®, Stone Forest®, LAUFEN, Zephyr®, Corbett Lighting and Hudson Valley Lighting®, among others. “To be associated with a brand as prestigious and revered in the design world as bulthaup is an incredible honor,” said David Schlocker, president of DRS and Associates. “We have a strong history of aligning ourselves with those we believe are inspirational and stand at the forefront of the industry. We are excited to help create a stronger awareness of and appreciation for bulthaup and its unmatched ability to create precision cabinetry.”
bulthaup is renowned worldwide for its architecture of living spaces. Architecture, innovation and precision are characteristics of the brand. bulthaup offers customers a comprehensive promise of quality, the security of seamless design solutions and uncompromising precision craftsmanship – together with the confidence of highly trained and service-minded design professionals in strategically placed showroom locations throughout the world. bulthaup’s design philosophy integrates the architecture of the room and the individual needs of the homeowner into a comprehensive and fluid living space. The brand’s pioneering innovations give it an edge in the industry and make the brand a standout among premium kitchen design offerings. For bulthaup, precision means superlative expertise and quality as well as technical perfection. To learn more, visit http://www.bulthaup.com. For additional information contact DRS and Associates at 818.981.8210 or http://www.drsandassociates.com.
About DRS and Associates
DRS and Associates is a boutique public relations, advertising and marketing agency specializing in offering strategic communication programs, direct and digital marketing campaigns and comprehensive, experiential branding. With offices in Los Angeles, New York and Boston, DRS and Associates’ creative approach to targeting luxury lifestyle consumers and the architectural, interior design, hospitality and building products industries is both strategic and effective. DRS and Associates works with manufacturers, importers/exporters, resellers, showrooms, designers and sales organizations, and is internationally-recognized for its understanding and expertise of niche design markets. To learn more, visit http://www.drsandassociates.com.