We created an online and mobile research tool for the consumer looking for an alternative to their neighborhood big box.
Chapel Hill, NC (PRWEB) February 27, 2012
The Kitchen & Bath Channel's recently launched platform was designed and developed for consumers as a technology portal and reference library of online resources for education and information. Featuring a content rich website, smart phone apps for the iPhone, Android and BlackBerry platforms, a YouTube Channel and Facebook, Twitter, Google+ and Pinterest accounts, the Kitchen & Bath Channel offers homeowners an array of quality information.
The website and apps introduce the consumer to over 15,000 Spotlight, Featured and Listed Professionals. Based on each professional’s participation, the consumer is presented with information about the professional, along with project photography, videos, blogs, articles and links to additional data.
Homeowners have access to contact an expert to ask questions specific to their remodeling project, budget and lifestyle. In addition, the site provides locator services, searchable by zip code, type of project, professional expertise, accreditation, products and more; the apps utilize the Geo-location capabilities of each phone to target kitchen and bath professionals in the immediate vicinity of the consumer.
Partner and co-founder Max Isley, CMKBD said, “We created an online and mobile research tool for the consumer looking for an alternative to their neighborhood big box. Many homeowners today are seeking the local high touch & high quality service alternatives. Remodeling projects are daunting and confusing, and homeowners are going online and mobile to do their research. What they may not know is that there are tens of thousands of professionals who offer knowledge, education and specialization in kitchen & bath remodeling – in most cases offering better value than the other guys. The tandem of the Kitchen & Bath Channel website and app provides a powerful tool to the consumer; research & shopping.”