Cuvee Coffee Selects 97 Degrees West as Branding and Strategic Marketing Partner

Share Article

Cuvee Coffee Roasting Company announces its selection of their marketing partner and branding agency of record, 97 Degrees West, a branding and marketing firm based in Austin, Texas.

Cuvee Coffee

The firm has an excellent reputation in the Austin area, providing high-quality marketing services and outstanding creative for regional and national clients.

97° West, (, a leading marketing, advertising and design firm, is pleased to announce its selection by Cuvee Coffee Roasting Company ( to develop the Central Texas firm’s branding and marketing strategy.

“Today, we are pleased to announce 97° West as our marketing partner and agency of record,” said Mike McKim, CEO, Cuvee Coffee Roasting Company. “That firm has an excellent reputation in the Austin area, providing high-quality marketing and advertising services and outstanding creative for regional and national clients. We anticipate that the folks at 97°West will provide that same level of service to Cuvee, helping us reach even more clients and coffee lovers in the Lone Star State and beyond.”

97° West Founder and President Vera Fischer stated, “We are delighted to work with Cuvee Coffee, especially given the company’s commitment to delivering fresh, directly sourced, roasted to order product to its clients. We will remain responsive to their needs, sensitive to cost and committed to delivering outstanding creative and powerful brand storytelling.”

About 97º West
Proudly based in Austin, TX, 97° West is a fiercely independent agency, not only in ownership structure but, more importantly, from the conventional wisdoms and practices of the marketing industry. They have depth and expertise in all the traditional areas (interactive, account service, strategic planning and creative execution), but don’t confine themselves to these boxes. The agency’s strengths lie in its ability to identify a company’s core values and develop clear, precise branding and positioning that have a creative voice, which speaks to the ‘truth’ of your company. 97° West is a HUB and WBENC certified agency.,

About Cuvee Coffee
Nestled in the Texas Hill Country, Cuvee Coffee Roasting Company has been providing independent coffee houses and coffee enthusiasts with sustainable artisan blends, single origin, and estate coffees since 1998. All coffee is directly sourced, roasted to order and delivered fresh to ensure the ultimate coffee experience. Cuvee Coffee also provides professional barista training and sells only the highest quality espresso machines, grinders, brewing equipment and water filtration/conditioning. Cuvee is a nationally recognized specialty coffee roaster with its roots firmly established in Texas.

From humble beginnings, Cuvee Coffee Roasting Company was formed by Mike McKim in 1998 as a side business. The company's philosophy was quite simple: buy the highest quality coffee, precision roast it to exacting standards, deliver it fresh and teach people how to brew it properly.

# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Vera Fischer
Visit website