Vampire’s Curse Island Unveiled on Poptropica

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Poptropica Members Offered Bonus Quest and Members-Only Gear Pack With Vampire Count and Countess Costumes

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Every new Poptropica Island introduces visitors to a great story and a challenging quest to solve.

Poptropica visitors will brave the darkness to save a town gripped by fear with tomorrow’s launch of Vampire’s Curse Island. Members get Early Access to the popular virtual world for kids’ 25th Island on March 1, while non-members have access to a limited portion of the quest until its public launch on March 22, 2012. Plus, Members who complete Vampire’s Curse Island earn access to a special bonus quest, where they will discover even more hidden secrets.

When Poptropica visitors arrive on Vampire’s Curse Island, they learn that for centuries, a truce existed between the people of this remote mountain village and Count Bram, the vampire, who lives in the castle high above. Now, however, that truce is shattered and he has captured a young villager. To rescue her, players must explore the dark corridors of the Vampire’s castle in a search for three key ingredients to create a formula that will reverse the vampire’s curse.

“Every new Poptropica Island introduces visitors to a great story and a challenging quest to solve,” said Jess M. Brallier, publisher of Poptropica. “On our 25th Island, Poptropica fans will have a frighteningly good time exploring Count Bram’s castle and rescuing the young villager from his evil clutches.”

Poptropica Membership offers kids early access to new Islands and other benefits such as Vampire Curse Island’s bonus quest, a Members-only gear pack, and more. The Vampire Curse Island Gear Pack lets Members customize their characters in the theme of the Island with Garlic Breath, Bat Gum, as well as limited-time Vampire Count and Countess costumes, which are available to Poptropica Members only during Early Access.

Kids looking for tips and secrets for exploring the popular virtual world can check out Poptropica’s recently published book, Poptropica: The Official Guide, featuring a detailed walkthrough of the site as well as background on some of the Islands, characters and behind-the-scenes content. Or they can download the new Poptropica Official Tips & Tricks app, available in the iTunes Store and the Android Market.

Named as one of TIME magazine’s Top 50 websites of 2011, Poptropica’s Islands have been visited by more than 210 million kids worldwide since its launch in 2007. Players come from more than 130 different countries and have their web browsers set to more than 100 different languages, ranging from Spanish and Sanskrit to Vietnamese and Croatian. All Poptropica Islands are free to play, and each represents a unique theme and challenge.

About Poptropica (http://www.poptropica.com)
Poptropica is a virtual world in which kids explore and play in complete safety. Every month, millions of kids from around the world are entertained and informed by Poptropica’s engaging quests, stories and games.

Kids create a “Poptropican” character to travel the many Islands of Poptropica and use gaming literacy to enjoy a narrative that is often rooted in factual history. Problem-solving skills are honed as kids discover and solve mysteries unique to each Island.

There are always new areas to explore in this ever-expanding world where kids can collect objects, read digital books and comics, watch movies, and compete in head-to-head competition. Parents can always trust that their children are playing – and learning – in a safe online environment.

Poptropica is published by Family Education Network, a part of Pearson, the education, services and technology company. Pearson’s other primary operations include the Financial Times Group and the Penguin Group.

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Lisa Wolfe
L. Wolfe Communications
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