Big Companies Making Significant Profits from Free Video Games

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Forecast For Tomorrow, a respected trend forecaster, has shown that even in a struggling economy big companies are using special "out of the box" tactics to increase their revenues.

Forecast For Tomorrow, a leading trend forecaster, has today warned of a possible banking crisis and further destabilization of global economies. Forecast For Tomorrow has earned a distinguished reputation in the industry through accurate, insightful forecasting of world-shaking events before they happen. 

Forecast For Tomorrow identifies trends and has forecasted world-shaking events far ahead of time. Events accurately predicted by the group include the election of Barak Obama as US president in 2008, as well as the stock market crash of 2008 and the swine flu pandemic outbreak. Their accurate predictions have provided sound protection for thousands of people, allowing them to protect their wealth and even increase their financial standing substantially at times when others are losing everything.

This week they have revealed that even though the economy is struggling right now, big companies and directors are thinking out of the box to raise their revenues and get there name out there.

Even if it seems counter intuitive, the hottest trend right now is giving away games for free and then start funneling those free subscribers into a more intimate interaction environment for a fee.

While this seems like a silly idea, think about some of the bigger companies making a small fortune with this simple marketing approach.

By offering well known games and titles for free, everyone is after a bargain right now. Then the publishers are able to work in small fee based strategies and offers into their freebies. This is becoming quite popular and highly effective.

After recent studies conducted by Park Associates, it was found that 10 to 15 percent of gamers on facebook, spend about $29 per month. And some of those paying users will pay for upgrades also.

Producers do not force user to pay upfront, their strategy is to restrict the free play in specific ways so that encourages the user to pay a fee or monthly subscription, and it seems to be working a very well.

The first of those games to make the switch — "DC Universe" — added 1 million players in the first week. The transition was so successful that John Smedley, president of the unit, was forced to take to Twitter to apologize for lag and login issues, noting: "Very bluntly, this has been a wee bit more successful than we planned on."

So even in a struggling economy there seems to be a new trend of thinking "outside the box" to make money and to get your name out there.

To find out more about their economic predictions and other leading trends for 2012, or to receive their free trend alert updates visit the company at http://www.ForecastForTomorrow.com

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Kerry Kegan

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