This bold new marketing strategy features an interactive “Virtual Insurance Office” and custom “Virtual Insurance Agent,” which are meant to increase consumer engagement and provide the visitor with a more personal and educational experience.
Brea, California (PRWEB) March 02, 2012
Local California insurance agency, Westways Insurance Agency, Inc., is proud to announce its new website and accompanying digital marketing campaign aimed at enhancing the way through which the agency connects with, markets to and services its surrounding California community.
The agency’s interactive new website, http://www.westwaysinsurance.com/, was created to make the online shopping experience much more educational and intuitive for individuals seeking very specific types of insurance coverage and services. The site is divided into clear product categories, making it nearly effortless for its California insurance shoppers to find exactly the type of coverage and service they are looking for – and better yet, allows the consumer to take a much more proactive approach to better understanding his or her policy options.
Whether shoppers are newlyweds looking for their first California home insurance policy or need to protect their commercial investment with California business insurance, Westways Insurance Agency has it all. Regardless of what a customer’s needs may be, Westways Insurance Agency provides current and prospective customers with multiple means of contacting the agency in order to get answers to their questions. Fill out a free request form online, get social with the agency’s experts on various social media platforms or just give them a call at 888-829-0671.
Westways Insurance Agency aims to make the insurance shopping process as simple as possible for residents across the state. The agency is thrilled to move forward with the initiation of its innovative digital marketing strategy and has high expectations for the ease it will bring to its California community.
Westways Insurance Agency has partnered with Astonish Results, LLC, an insurance marketing and insurance sales training company that specializes in modernizing the independent insurance industry in order to create a ground-breaking new online marketing campaign. This bold new marketing strategy features an interactive “Virtual Insurance Office” and custom “Virtual Insurance Agent,” which are meant to increase consumer engagement and provide the visitor with a more personal and educational experience. The Astonish Results campaign is also intended to help Westways Insurance Agency both find and keep new, prospective customers; allowing the California insurance agency to successfully grow its book of business.
About Westways Insurance Agency, Inc.:
Westways Insurance Agency is an independent insurance agency that has been proudly serving California residents for over 35 years. The agency’s knowledgeable staff is committed to customer service and providing the best coverage at competitive premiums. Westways Insurance Agency is truly a part of its local community through its involvement with charities such as the Tee It Up For The Troops Foundation, the Cystic Fibrosis Foundation and the Bea PoliceK-9 Unit.