“As the mobile phone and tablet markets diversify, optimizing our customers’ websites for m-
commerce and mobile marketing continues to grow in importance."
Madison, WI (PRWEB) March 02, 2012
With DeviceAtlas data, Acumium's mobile website customers will know what devices are visiting their Web-based services so they can give visitors the best user experience, no matter what device they are using -- phone, tablet, e-reader or any other Web-connected device. DeviceAtlas provides deep device awareness in real time, which can then be used to analyze user behavior and optimize online strategies.
Acumium plans to apply DeviceAtlas data for both AcumiumEnterprise and AcumiumMarket m-commerce customers during the Spring and Summer of 2012. This will coincide with the launch of AcumiumMarket's SaaS platform.
“As the mobile phone and tablet markets diversify, optimizing our customers’ websites for m-commerce and mobile marketing continues to grow in importance. After examining the mobile device detection solutions on the market, we chose DeviceAtlas because we trust that dotMobi will continue to push the platform to stay current with the market,” said Jyll Rademacher, COO of Acumium.
Eileen O’Sullivan, COO and CFO of dotMobi, said, “By adopting the locally deployed Enterprise edition, Acumium can deliver the accuracy, power and performance of DeviceAtlas to their customer base.”
Headquartered in Dublin, dotMobi — a wholly owned subsidiary of Afilias Limited — is a worldwide leader in enabling the development & discovery of quality mobile content through innovative services, in turn helping businesses and individuals reach the world’s billions of mobile phone users. dotMobi spurs mobile industry innovation by giving content providers the tools they need to ensure the Web will work on mobile phones with speed, accuracy and relevant content. Visit http://dotMobi.mobi for information on .mobi domains and all dotMobi services, including DeviceAtlas and the goMobi mobile website builder.
Acumium is an e-business consulting and development firm that helps clients understand and leverage information & communication technologies to succeed. Based in Madison, Wisconsin, Acumium works closely with clients to develop a detailed plan of action and make sure that plan is completed on time and on budget. Acumium implements websites and applications on one of their platform-as-a-service products so clients can take control of their websites and drive their businesses forward. Acumium serves numerous e-commerce, marketing and non-profit organizations in a wide range of industries