We want to generate the best possible ideas, guarantee follow-through on our commitments, and deliver brilliant results for our clients. Joel has done this for some of the most established and innovative brands out there.
Vancouver, British Columbia (PRWEB) March 02, 2012
RewardStream, a leading provider of recommendation marketing, engagement and loyalty marketing solutions to aspirational brands as well as the Fortune 500, has welcomed Joel Greensite, former VP Technology for Blast Radius, as VP of Client Services. Joel will be hub for the delivery of all client services, including strategic account management, implementation services, and client satisfaction.
"RewardStream's market is growing at an exponential rate," explained Greensite. "Marketing dollars are moving into the digital space as brands seek innovative ways to build deeper relationships at the individual consumer level – a near impossible achievement if you're mass-broadcasting in the traditional way.”
Added Greensite, “More significantly, brands are coming to life in the social sphere, on Facebook Walls and Twitter feeds. RewardStream helps brands engage consumers and build loyalty in these fluid, unstructured, consumer-owned spaces. It's exciting to be part of this marketing shift, and that's why this is exactly where I want to be."
Greensite's top priorities are bringing fresh ideas and people into the RewardStream fold and driving operational improvements to ensure the highest levels of program quality and customer satisfaction.
Peter Oxley, RewardStream CEO, points to Joel's proven track record in managing high volumes of innovative marketing engagements for some of the world’s leading brands as a key reason for inviting Joel to join RewardStream as the company enters its next phase of high-growth.
"Our client portfolio is growing rapidly and we're attracting new business at an accelerated rate. But, adding Joel to our team is about much more than managing volume and quality of execution," explained Oxley.
"We've gotten more ambitious with every project, every client. We’re increasing our staff, expanding our range of professional services, deepening our strategic partnerships. We want to generate the best possible ideas, guarantee follow-through on our commitments, and deliver brilliant results for our clients. Joel has done this for some of the most established and innovative brands out there."
Joel joined Blast Radius as Director of Technology for Western North America (USA & Canada) in 2007 and within 2 years, he was promoted to VP Technology for the entire company, managing a staff of over 100 Developers, QA and Systems Engineers throughout the production hubs of Vancouver, Toronto, and Amsterdam. Blast Radius is a global digital media agency operating in the USA, Canada, UK, and throughout Continental Europe as part of WPP. Prior to Joel's time at Blast Radius, he worked with the UK's AKQA, a leading innovator in digital marketing, and at Accenture, one of the world's leading IT & management consultancies.
Joel joined RewardStream in Winter 2011.
RewardStream is a leading provider of recommendation marketing, loyalty and engagement solutions that help brands and companies build deeper - and more profitable - long term relationships with their customers. Since 1999 RewardStream has worked with clients in a myriad of industries including financial services, telecommunications, e-tail/retail and CPG, and deployed programs in dozens of languages and countries worldwide. RewardStream combines a passion for marketing technology with creative thinking to deliver unconventional programs that speak to each client’s unique marketing objectives. To learn more, visit w ww.rewardstream.com