Rentcycle Rebrands to Getable, Launches App for Rental Shops

Share Article

Product rental marketplace follows in OpenTable’s footsteps with in-store management platform

Rentcycle, the leading provider of product rental reservations online, unveils a new product offering in the form of an in-store rental management solution. The cloud-based system, available to rental businesses both as a web app and an iPad application, organizes inventory data, customer information, payments, and real-time analytics on business performance. Now, any of the 65,000 rental shops across the U.S. can manage their in-store reservations through the same system that facilitates their online reservations.

This new strategy is marked by a new name as the company rebrands to Getable. The inspiration for Getable is to highlight the benefits of an access-based economy and to redefine what it means to rent. The rise of ZipCar, Airbnb and other Collaborative Consumption companies has proven that people don’t need to own everything in their lives, often preferring the option to gain access. Getable connects people to their favorite products on-demand from trusted rental establishments. Whether you’re looking for a snowboard for a weekend trip to the mountains or a designer dress for that fancy wedding, a post-ownership lifestyle is attainable through Getable.

“We want Getable to be the place you go to get what you want, when you need it—whether it’s a pressure washer for a cleaning project or a bouncy castle for your kid’s birthday party,” says Tim Hyer, CEO of Getable. “The new name signals our commitment to product rental, while breathing fresh energy into what the rental experience can become through modern technology. Our decision to help rental stores facilitate their day-to-day operations opens even more doors to what’s possible.”

Getable’s new rental management technology has been deployed with early partners throughout San Francisco and puts the company even closer to the core operations of the rental industry, an $85 billion space. The in-store system consists of both hardware and software and is reminiscent of OpenTable’s terminals which manage table availability at the restaurant level and sync reservations across multiple channels. Getable’s rental solution establishes a deeper connection between rental merchants and their customers in the same way OpenTable’s terminals strengthen the relationship between restaurants and diners.

“It’s about creating an operational tool that helps rental stores better manage and grow their business, which gives customers greater access to their reservations,” explains Chuck Templeton, Founder of OpenTable and board member at Getable. “This is exactly what we did at OpenTable which addressed supply and demand with a single solution.”

In addition to its in-store technology, Getable continues to expand its role as the largest rental marketplace online, recently surpassing 100,000 unique rental listings in the San Francisco Bay Area. Its footprint extends beyond local providers through partnerships with nationwide rental services, such as Rent The Runway and Adorn, which offer designer fashions on a budget, and BorrowLenses, popular for on-demand photography equipment. So far, Getable has processed $250,000 in rental transactions, a number it expects will grow significantly as it rolls out its in-store platform.

About Getable

Getable launched in 2010 and connects people with their favorite products on-demand, from trusted rental establishments. Getable provides any store that rents items, from tuxedos to bicycles, with the tools to move their business online, leaving behind paper or server based inventory systems widely used today. The company serves the product rental industry, an $85B space, and hosts listings from across the United States. Rentcycle, with offices in San Francisco, California, is a private company that is funded by prominent Silicon Valley investors. To learn more about how to use Getable for all of your product rental needs, please visit

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Tim Hyer

Email >
Visit website